Identillect Launches Blockchain Marketing Campaign for Real-Estate and Escrow to combat wire Fraud

Identillect Technologies (TSXV:ID) has announced that it has launched a multi-faceted digital campaign to the Real Estate and Escrow community using the real-estate marketing specialists at ByteLaunch.

As quoted in the press release:

The fastest growing Real-Estate Cybercrime is wire fraud; 27% of all real-estate cybercrimes stemmed from wire fraud. Wire fraud in real-estate saw a significant increase from $19 million in 2016 to $969 million in 2017. In 2016, the FBI saw a 480% increase in wire fraud complaints over the previous year. The FBI has not released the severity of 2017 numbers but based on the increase in actual wire fraud from 2016 to 2017 a large surge is anticipated. With the majority of real-estate transactions occurring over email the FBI has issued a warning BEC Scam (Business Email Compromise), “targets all participants in real-estate transactions” – this means no transaction is safe without proper security measures.

Identillect has selected the Real-Estate conversion-focused marketing specialists at ByteLaunch to drive a multi-directional digital campaign to Real-Estate and Escrow professionals nationwide. With ByteLaunch’s deep roots in conversion optimization and sales funnel-focused marketing along with a progressive entrepreneurial approach, Identillect feels this is the right partner to maximize our blockchain distribution. ByteLaunch President Michael Craig states, “We have been successfully providing an extensive variety of successful direct marketing approaches for our clients for the past 12 years and we believe we can provide Identillect with maximum exposure for distribution of their blockchain technology for the prevention of wire fraud.”

Todd Sexton, Identillect CEO states, “As Identillect expands our business offering to provide the real-estate community with the maximum security available to prevent wire fraud, we plan on casting a wide net to market to the real-estate professionals across the United States to overcome this tragic problem plaguing home buyers. ByteLaunch and their award winning graphic designers in technology are the right marketing professionals to assist Identillect in delivering this revolutionary solution to this market.”

Click here to read the full press release.