AirTV Incorporates Pixelworks Transcoding Technology

Pixelworks Inc (NASDAQ:PXLW), a leading provider of power efficient visual processing solutions and AirTV LLC announced their collaboration on AirTV, their new Over-the-air (OTA) streaming solution.

The company said that the solution enables in-home and remote streaming of live local channels, news and pro sports on TVs, tablets and smartphones via the Sling TV or AirTV application.

As quoted in the press release:

AirTV has the unique ability to combine Sling TV’s over-the-top (OTT) service with OTA content, resulting in a seamless experience and user interface. Leveraging Pixelworks XCode 5116 processor and transcoding technology, AirTV provides a truly integrated OTA and OTT solution that can be viewed anywhere in and outside of the home without having to switch between applications or inputs.

“AirTV is a unified app-based TV experience that allows customers to watch free local channels on their TV or mobile devices. Additionally, by leveraging the Sling TV experience, users will have access to a fully-integrated channel guide, making it easy to find their favorite shows,” said Mitch Weinraub, director of product development at AirTV. “Pixelworks XCode 5116’s powerful and flexible transcoding engine has enabled us to launch a unique OTA streaming product, which when combined with Sling TV becomes the ultimate cord cutting solution available on the market today.”

Pixelworks XCode 5116 is fundamental to AirTV’s ability to deliver high-quality HD video while also providing extended battery life on mobile viewing device, flexible ATSC antenna placement and efficient Wi-Fi network management. Setting up AirTV is as simple as connecting the device to an OTA HDTV antenna and a home Wi-Fi network. AirTV users can watch local channels integrated within the Sling TV app, which includes its easy-to-use channel guide for simple navigation across both OTA and Sling TV channels. A standalone AirTV application is also available.

“AirTV is an important solution that fulfills the needs of many consumers who desire to jettison their cable subscription to save money but don’t want to sacrifice access to the local live TV content they value,” says Mark Vena, Senior Analyst, Moor Insights & Strategy.  “In a landscape consisting of many available OTA solutions for consumers, AirTV stands out for its ease of use, content integration and viewing flexibility within the home.”

Click here for the full text release.