Pure Life Healthcare Management

Overview

Pure Life Healthcare Management (PLHM) aims to change the healthcare landscape for people suffering from post-traumatic stress disorder (PTSD) by providing integrated, wrap-around care that responds to the unique needs of this significantly underserved population.

Over 1.3 million people in Canada live with some form of PTSD or trauma. Many are veterans, first responders, healthcare providers and social workers. In lieu of trying to heal, many simply keep pushing forward, either unable to find help or unaware help exists.

That's why Canada's 600,000 frontline healthcare and social work staff are experiencing record attrition rates. It's why Canada's 600,000 veterans and 700,000 first responders have significantly higher rates of PTSD and burnout compared to the general public. This is why Canada is in the process of implementing a National Strategy for PTSD focusing on prevention, early intervention and treatment.

Part of that strategy involves increasing funding for mental health services and looking for partners.

Drawing the majority of its revenue from government and insurance benefits, PLHM provides more than 20 services to support PTSD and trauma patients.

Backed by an experienced team with a deep understanding of issues surrounding mental health, PLHM is also structured to leverage its own value chain, which includes wrap-around care clinics, occupational therapy, alternative medical treatments, pharmacies and partnerships with organizations such as Heroes Haven Society.

PLHM maintains full ownership of its ecosystem, including commercial and real estate holdings.

For years, Canada has underserved the vast population suffering from PTSD. This is finally changing; and PLHM is on the front lines, guided by its corporate mantra, “connecting purpose with profit.” The company's current plan begins with a virtual care model, opening physical locations once it's onboarded enough clinics to ensure profitability on day one. With this strategy, it expects to ultimately achieve $90.85 million in revenue by 2025.

In November 2023, PLHM acquired Revolution Medical Cannabis (RMC), a virtual clinic specializing in the delivery of medical cannabis for the Canadian market. RMC has built an impressive network of doctors providing top-tier virtual care to thousands of patients across the country with its state-of-the-art platform. By integrating RMC's unique offerings, PLHM aims to enhance its current services.

Two additional clinics were acquired by PLHM in 2024, aiming to expand its physical footprint in Alberta and its virtual client base across Canada. The first acquisition is a clinic in Fort Saskatchewan, Alberta, that provides wrap-around care services for the communities it supports. The other is an education and telehealth clinic that will expand PLHM’s virtual footprint across Canada and leverage the benefits of this more extensive scale.