AcquityAds Holdings Received $500,000 in Orders for Programmatic Advertising Campaigns

AcuityAds Holdings Inc. (TSXV:AT), a company that provides targeted digital media solutions for companies, has announced that it has received $500,000 in orders to execute programmatic advertising campaigns. These campaigns are focused around a leading international producer and marketer of beer, wine and spirits.
According to the press release:

The campaigns will run over the coming quarters for a range of the client’s brand offerings.
“These orders underscore the benefits of leveraging programmatic to drive brand awareness and affinity with customers,” stated Tal Hayek, CEO of AcuityAds.  “This international producer and marketer of beer, wine and spirits has been utilizing our platform very effectively for the past several years to market one of their key brands.  As a result of the success of their campaigns run on Acuity’s platform, the client decided to expand their programmatic initiatives across other brands within their portfolio.”
The retail industry represents one of six core vertical areas.  Combined with publisher direct relationships and third party data source integrations, AcuityAds is able to deliver the highest level of granularity in audience targeting and brand awareness.  AcuityAds’ other core verticals include financial services, automotive, healthcare, politics and entertainment.

Click here to read the full press release.