Blockchain

Global Blockchain (CSE:BLOC) has announced that WENN Digital has agreed in principle with Formula 1 World Champion and World Endurance Championship drive Fernando Alonso to protect his professional and personal images and videos. As quoted in the press release: As part of the partnership, KODAKOne Platform, an image rights management and protection platform secured in …

Global Blockchain (CSE:BLOC) has announced that WENN Digital has agreed in principle with Formula 1 World Champion and World Endurance Championship drive Fernando Alonso to protect his professional and personal images and videos.

As quoted in the press release:

As part of the partnership, KODAKOne Platform, an image rights management and protection platform secured in the blockchain, will become the exclusive image registration, protection and license-monitoring solution for certain images and videos of Alonso – including currently archived items and images and videos taken in the future.

The agreement between Alonso and WENN Digital will provide an opportunity to Alonso’s global fan base to access the to-be-launched KODAKOne Platform – enabling them to not only upload, register and protect their own photos and videos of their favorite F1 driver, but be rewarded for doing so in certain instances.

“We live in a world driven by content distribution across different channels, especially during such large events as F1 and WEC,” said Alonso, who just won the 24 Hours of Le Mans race in Le Mans, France. “I’m very excited to know that I have the ability to reward my fans and professional photographers for their creativity, and that the content they produce can be protected by a single platform.”

As part of this new level of fan engagement and rewards, Alonso and WENN Digital also intend to build a platform that will reward fans and media content producers for an array of products and services around Alonso.

Click here to read the full press release.

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