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    Fired Earth Chooses Impress UK for Paint Cans

    Written by Investing News Network
    |
    May. 19, 2010 06:44PM PST

    Fired Earth, a high street store, has chosen Impress UK to supply the cans for its new range of paints they call the National Trust.  Impress UK produces about 60 million tin cans for paints and coatings at its Norwich site every year.  And this project will help them reinvent their business.
    Matt Sykes, UK field […]

    Fired Earth, a high street store, has chosen Impress UK to supply the cans for its new range of paints they call the National Trust.  Impress UK produces about 60 million tin cans for paints and coatings at its Norwich site every year.  And this project will help them reinvent their business.

    Matt Sykes, UK field marketing manager is quoted saying:

    “Reducing that ring took 10pc of the metal content out. With 15million metal two and a half litre tins sold every year, if everyone used Ringo it would save 400 tonnes of steel per year.”

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