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Glance Announces Digital Deals Marketing for Merchants
Glance Technologies (CSE:GET.CN) has announced an in-app digital offer concept that is now available to merchants and business partners. As quoted in the press release: Users will be able to redeem exclusive offers and discounts set by the retailer via our Deals Room directly on the Glance Pay app, reducing the need for costly traditional …
Glance Technologies (CSE:GET.CN) has announced an in-app digital offer concept that is now available to merchants and business partners.
As quoted in the press release:
Users will be able to redeem exclusive offers and discounts set by the retailer via our Deals Room directly on the Glance Pay app, reducing the need for costly traditional paper deals, coupons, and expired email offers, while at the same time offering flexibility and creativity for deals that are not feasible via traditional methods. Users will continue to save time with Glance Pay by paying and leaving faster and now have offers to make faster decisions on where to spend their time and money.
This announcement follows the emerging trend of North American consumers desiring more relevant deals that can be redeemed on a smartphone. In 2016, more than 59% of US internet users redeemed a digital code or coupon at least once, and this trend is set to continue. With this newest update of Glance Pay, Glance Technologies is reaching new verticals of retail through its successful application of Glance Merchant Dollars. Merchants can choose to issue a certain offer or deal with a determined start and end date that is redeemable by a code via the Glance Pay app. Codes can then be distributed through various marketing channels, such as in-app marketing, text, email, social media or traditional flyers. Deals can also be triggered automatically based on a variety of merchant defined parameters that don’t require codes, such as automatically giving merchant dollars to users for a future visit after their first visit, or having discounts that are only active during certain hours such as digital happy hour. Glance Technologies continues to empower merchants with these new features that promote their exclusive deals in-app to their network of growing users.
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