Xplore Expands Relationship with BlueStar

Xplore Technologies (NASDAQ:XPLR) announced it has expanded its distribution agreement with their longtime channel partner in Canada, United Radio Inc, dba BlueStar.

The company said that its stocking distributor can fulfill orders for Xplore resellers across all of North America, as well as the entire Latin America region.

As quoted in the press release:

Xplore’s full lineup of rugged tablet, handhelds and 2-in-1 laptop/tablet computers and accessories will be available to BlueStar’s extensive reseller community.

BlueStar primarily works with solution-oriented resellers who boast a deep understanding of enterprise-grade mobility applications, particularly within the industrial and field service verticals most-often served by Xplore, including manufacturing, warehousing, transportation, utilities, public safety, government, and oil and gas. This expanded relationship with BlueStar gives Xplore access to a broader reseller community and an additional avenue for channel growth in FY19 and beyond.

“With BlueStar’s increased support in the Americas, Xplore is well positioned to grow our business across multiple vertical markets,” Graff continued. “With these additional resources, we will be able to extend our market reach and drive even more revenue through the channel as we continue to expand Xplore’s rugged mobility portfolio.”

This expansion of Xplore’s distribution network across the Americas also provides resellers with a choice in distributors while increasing the availability of sales and support resources for Xplore’s growing channel. The Valued Xplore Partner (VXP) community will now be able to work with BlueStar to assemble and deliver quality rugged mobile computing solutions that accommodate customers’ individual requirements. This will enable customers to quickly onboard their Xplore rugged mobility solutions and begin to gain new business efficiencies.

“BlueStar is proud to expand its distribution agreement with Xplore Technologies, and we’ll now be offering Xplore products throughout Canada, Latin America, and the United States,” says Mike Byington, Vice President of Business Development at BlueStar. “This expansion of our agreement with Xplore will help our partners offer a straightforward, rugged solution to fill their needs and the needs of their customers.”

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