The Future of Information: Linking Cloud, Cybersecurity and Big Data Investment

- April 12th, 2016

Cloud, cybersecurity and big data investment are an important triad in today’s information-driven society. Here’s how these markets fit together and how investors can get involved.

The move towards cloud-based business solutions has created an entirely new market for big data. The ease and speed at which information is gathered has utterly transformed how contemporary companies are doing business. However, this move towards a data-driven cloud-based approach opens companies to the risk of cybersecurity attack. 
With sensitive personal information, healthcare records and financial records all being held in the cloud, cybersecurity has emerged as a vital aspect of protecting this data. Therefore, a nexus has emerged between cloud computing, cybersecurity and big data investment. This article breaks down how these markets are working together, to provide businesses with the most safe and efficient platforms possible.
Big data investment driving cloud capabilities
Big data is a major source of demand for the cloud computing sector, encouraging further investment and innovation. According to a recent report from Research and Markets titled “Global Cloud Security Network Market by Country,” big data needs cloud computing because it allows data centers to work in a similar manner to the internet. That means resources can be accessed and shared, allowing big data to become ever more sophisticated. 

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As noted, the sheer amount of sensitive data that is being housed by these cloud platforms has created a new market for cloud security. Indeed, cloud security has become paramount in recent years, and while some regions lag behind, preferring to do damage control rather than take precautionary measures, the North American market is leading the way in terms of cloud security.
North America was the largest market for cloud security in 2014, accounting for the maximum share of the global cloud security market. The cloud security market is focused mainly on email and web security, administrations into information misfortune aversion, cloud IAM, cloud database security, system security and virtualization security.

Cloud, cybersecurity and big data investment opportunities

This intersection between cloud, data and cybersecurity presents an opportunity for investors. With so much overlap between these industries, companies are stepping up to the plate to fill demand and cater to the needs of the information future.
One such company is Barracuda Networks (NYSE:CUDA), which designs and delivers security and storage in this sector, offering cloud-connected solutions for its customers to tackle security threats and network performance issues, and to protect and store their data. Qualys (NASDAQ:QLYS) is another big player in this field, providing cloud security and compliance solutions to its customers. The company’s products allow companies to identify security risks to their IT infrastructure, protecting them from cyber attacks.

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One further example is SharpSpring (NASDAQ:SHSP), a small-cap cloud company that provides services ranging from marketing automation to email enfrastructure and relay services. This software as a service deals with sensitive customer data that must be protected from cyber attacks.
Those are just a few companies that bridge the bounds between cloud, cybersecurity and big data investment, and as tech continues to play an ever-growing role in society, investors are likely to see more and more ways to gain a stake in these sectors. It will certainly be interesting to watch these spaces develop.

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This is an updated version of an article first published on Tech Investing News on January 17, 2016. 
 
Securities Disclosure: I, Morag McGreevey, hold no direct investment interest in any company mentioned in this article.

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