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    The De Beers Story

    Investing News Network
    Dec. 19, 2011 03:03PM PST
    Gem Investing

    Business Insider reports on the history of De Beers, how they created and lost the world’s most powerful monopoly.

    Business Insider reports on the history of De Beers, how they created and lost the world’s most powerful monopoly.

    As quoted in the market news:

    Thanks to a stockpile of the world’s rough diamond supply, indelible marketing schemes and even negotiations with foreign governments for their diamonds, De Beers — owned by the Oppenheimer family since the 1920s — has been the most important name in one of the world’s most lucrative businesses for almost a century.

    Click here to read the full Business Insider report.

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