Grown Rogue International Inc. (CSE:GRIN) (“Grown Rogue” or the “Company”), has secured 16,000 square feet of prime location real estate in the heart of California’s cannabis growers’ region – Humboldt County, California as part of its multi-state expansion into California. Grown Rogue established GRD Cali, LLC for its California operations and has received licensing approval from the City of Eureka, anticipating full distribution license approval from the State of California this month.
GRD Cali, dba Rogue Distribution, will provide distribution services to support local licensed cannabis farmers and processors, as well as distribution of its own Grown Rogue product categories produced or sourced in California. In addition, Rogue Distribution will assist with bulk distribution transactions throughout the state. In 2019, Grown Rogue plans to build out the 16,000 sq ft location to add a manufacturing lab (types 6 and 7) as well as retail operations.
“In California we are replicating successful operations, cultivation, distribution, and brand integrity that has been so effective for Grown Rogue in Oregon,” said Obie Strickler, CEO of Grown Rogue. “Unlike most California producers, we have first hand experience operating under the changing supply chain logistics and compliance, which allows us to replicate our proven business model within these new jurisdictions like California.”
Grown Rogue’s initial California sales team is headquartered in the Los Angeles region, anchored by a business development director with 15 years of experience in the cannabis markets. “We started investing almost a year ago by developing sales and distribution relationships that span Los Angeles to San Francisco so we could hit the ground running,” added Mr. Strickler.
The California expansion is the first step in a multi-state business plan that is also evaluating two other states.
“Very few cannabis operators have the history and years of experience in cannabis that our senior management possesses,” stated Jacques Habra, Grown Rogue Chief Strategy Officer. “From building out cultivation infrastructure and manufacturing to establishing distribution systems that work, this team has the knowledge and understanding to move quickly and effectively into new regions,” continued Mr. Habra.
“Knowing what operational environment will work and identifying what talent will perform has become second nature over the years,” added Mr. Strickler, “We are applying this experience into California and other states as legalization occurs.”
About Grown Rogue
Grown Rogue International (CSE: GRIN) is a vertically-integrated, multi-state Cannabis brand specializing in “seed to experience” products through an experienced management team, state of the art indoor and outdoor manufacturing facilities, and a proprietary distribution platform featuring exclusive partnership with Microsoft 365. Grown Rogue’s diverse product suite includes premium flower, patent-pending nitrogen sealed pre-rolls, 3.5g flower jars, oil and concentrate distillates, and most recently dark chocolate edibles featuring partnership with world-renowned chocolatier.
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