The Conversation (0)
nFusz (OTCQB:FUSZ) has announced that it has released notifiCRM, a commercial version of its interactive video-based customer relationship management and sales lead-gen tool. As quoted in the press release: Marketing professionals have long known the power of video to engage an audience and with recent advances in technology, more and more online social media portals …
nFusz (OTCQB:FUSZ) has announced that it has released notifiCRM, a commercial version of its interactive video-based customer relationship management and sales lead-gen tool.
As quoted in the press release:
Marketing professionals have long known the power of video to engage an audience and with recent advances in technology, more and more online social media portals have adapted their platforms to accommodate video. Recently, we’ve witnessed established social networks from Facebook to Instagram, and Snapchat to Twitter, incorporate video capabilities into their platforms, and now this month, Microsoft-owned LinkedIn announced their own expanded foray into video, allowing users to upload video content to the site from their mobile app. Notably, LinkedIn reports that videos are already getting shared 20 times more than any other content.
“As Facebook, Twitter, Snapchat, YouTube, Yahoo/AOL/Oath and others have found, video is where the money is for digital advertising today…,” states Ingrid Lunden(@ingridlunden), writer and editor for TechCrunch, in a post dated Aug 22, 2017.
“The power of video to engage is indisputable,” states Rory J. Cutaia, nFusz CEO. “So, if you’re using video, you’ve got your audience engaged — now what? You’ve got their attention, how are you going to monetize it? Are you going to simply display the URL to your website or maybe your phone number at the end of the video? What percentage of the people that were actually interested in your video are going to type in your URL or pick up the phone? How much greater would that percentage be if your audience could simply click on product images in the video and purchase your product or service right then and there, or be taken automatically to your website, or be connected by phone to your sales team — all while still watching your video — how about up to 600% greater. That’s the power of interactive video and that’s our notifitechnology,” continues Mr. Cutaia.