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DGTL Holdings Inc. Signs New $400k Contract with Nasdaq Listed Online Sports Gaming Client

Inaugural Hashoff 2.0 Campaign to Expand Key Sports Gaming Client, with a Focus on Growing New NFT Sports Collectible Blockchain Market

DGTL Holdings Inc. (TSXV: DGTL) ("DGTL" or the "Company") reports that its subsidiary Hashoff LLC has signed a new $400,000 software licensing and social media marketing agreement, directly with a Nasdaq listed global leader in the online sports gaming sector.

DGTL's Nasdaq listed client is a global sports and gaming brand with a market capital in excess of $30 Billion. This top gaming brand allows users to bet on sports contests in the top major professional leagues around the world including, MLB, NHL, NFL, NBA, PGA, UEFA Champions, NASCAR, Mixed Martial Arts, etc.

The two-pronged national campaign contract will first leverage Hashoff 2.0's #IAM Search and Discovery product to build targeted social creator talent benches, on a state-by-state basis, across the USA. Select creators will then be engaged to develop regional awareness of the client brand within the key states in which sports gaming has recently been legalized. Creators will then be moved into Hashoff 2.0's #CreateMarketplace product to develop multimedia creative for use in both paid and owned media, providing this Nasdaq listed client with new, and original, image, audio, text and video content.

The contract then calls for Hashoff 2.0 creators to build global awareness of the client's new NFT sports collectible marketplace[i]. NFTs are increasingly being used for digital sports memorabilia. The NFT sports collectibles market is on the rise (e.g. Christie's record $89 million sale of an artwork by a digital artist Mike Winkelman (i.e. "Beeple").[ii]

This new $400,000 campaign contract announcement joins recent reports of new key accounts in cryptocurrency, the APAC market (airline), as well as CPG with the signing of the third largest producer and distributor in distilled brands. DGTL anticipates continued key account and revenue growth from the successful rollout of Hashoff 2.0 later this fall.

Managing Director of Hashoff, Charlie Thomas, reports "We are thrilled to continue to expand and deepen our relationship with this global leading sports gaming company. Our global sports gaming clients have requested that we help their brand win in key markets, and we continue to answer that call with high impact campaigns, such as the success from past campaigns at the 2021 NCAA March Madness and PGA Masters."

This is the first campaign for Hashoff's new version 2.0 software which was recently developed and re-launched as a fully self-service SaaS (software-as-a-service) platform. Hashoff 2.0 is also now fully enabled for top video based social applications (i.e. TikTok, YouTube, etc.) and is also now the first CMS of its kind that is fully enabled to convert social media content into programmatic web advertisements for distribution to any screen-based digital media format (e.g. digital signage and DSP web ad auction markets).

Hashoff 2.0 combined with DGTL's prospective acquisition of Engagement Labs (TotalSocial) is a full-service enterprise level social media solutions platform, providing social content, measurement and distribution for global brands and advertising agencies.

-----

For more information (or a copy of past news releases, media coverage, financials and filings) please visit our Investor Resource Center at www.dgtlinc.com/investors.

Investor Relations

John Belfontaine, Director
Email: IR@dgtlinc.com 
Phone: +1 (877) 879-3485

Factsheet
Presentation

DGTL Holdings Inc.
DGTL (i.e., Digital Growth Technologies and Licensing) specializes in accelerating fully commercialized B2B enterprise level SaaS (software-as-a-service) companies, via a blend of unique capitalization structures. DGTL is actively building a portfolio of self-service software powered by Artificial Intelligence (AI) in the categories of social, mobile, gaming and streaming. DGTL is traded on the Toronto Venture Exchange as "DGTL", the OTCQB as "DGTHF", and the Frankfurt Stock Exchange as "A2QB0L".

HASHOFF LLC

As a wholly owned subsidiary of DGTL Holdings Inc., Hashoff LLC owns an enterprise level self-service CaaS (content-as-a-service) platform built on proprietary Artificial Intelligence and Machine Learning (AI-ML) technology. Hashoff empowers global brands by identifying, scoring, optimizing, engaging, managing, and tracking top-ranked digital content publishers for global brand marketing campaigns.

Hashoff's flagship software version 2.0 has recently been re-launched as a self -service software platform now fully enabled for top video applications (e.g., TikTok, YouTube) and as the first CMS of its kinds to convert social media posts to programmatic web advertisements for distribution on any screen-based digital media format. Hashoff 2.0 is fully commercialized and currently serves numerous global brands by providing direct access to a global creator database of over 1 billion freelance social content creators.

Hashoff's customer portfolio includes DraftKings, Beam Suntory, Anheuser Busch-InBev, Currency.com, Syneos Health, American Nurses Federation, Nestle, Post Holdings Keurig-Dr. Pepper, Pizza Hut, Live Nation, The CW, Scribd, Novartis, etc.[iv]
Learn more by visiting; https://dgtlinc.com/technology.


[i] https://en.wikipedia.org/wiki/Non-fungible_token 

[ii] https://en.wikipedia.org/wiki/Non-fungible_token#cite_note-:32-1 

https://www.barrons.com/articles/beeples-nft-fetches-record-69-million-at-christies-01615502920?mod=article_inline 

All currencies in Canadian dollars as of the date of this release

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/97155

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BlackBerry Limited (NYSE: BB; TSX: BB) and Solutions Granted today announced an extended partnership, naming the leading cybersecurity services provider a Master Managed Security Services Provider (MSSP), enabling it to better scale and meet the growing demand for cybersecurity services among small and medium-sized businesses (SMBs).

 
 

  BlackBerry Logo Black (PRNewsfoto/Blackberry Limited) 

 

"Solutions Granted has been honored as BlackBerry MSSP Partner of the Year for North America for five consecutive years and we're excited to take our partnership to the next level by crowning them as our top Master MSSP," said Adam Enterkin , Chief Revenue Officer, Americas, BlackBerry Cybersecurity. "BlackBerry is dedicated to increasing its focus on MSSP partners to ensure they're set up for success. Endpoints are proliferating, and so are the cyberattacks against them. Our extended partnership with Solutions Granted will help hundreds of small and mid-size businesses continuously adapt to an ever-changing threat landscape."

 

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To learn more about BlackBerry MSSP Partners, visit blackberry.com/us/en/partners/mssp-partners .

 

  About BlackBerry  

 

 BlackBerry (NYSE: BB; TSX: BB) provides intelligent security software and services to enterprises and governments around the world.  The company secures more than 500M endpoints including over 215M vehicles.  Based in Waterloo, Ontario , the company leverages AI and machine learning to deliver innovative solutions in the areas of cybersecurity, safety and data privacy solutions, and is a leader in the areas of endpoint management, endpoint security, encryption, and embedded systems.  BlackBerry's vision is clear - to secure a connected future you can trust.

 

 BlackBerry. Intelligent Security. Everywhere.

 

For more information, visit BlackBerry.com and follow @BlackBerry.

 

  Trademarks, including but not limited to BlackBerry and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, and the exclusive rights to such trademarks are expressly reserved.  All other trademarks are the property of their respective owners.  BlackBerry is not responsible for any third-party products or services.  

 

  About Solutions Granted Inc.  

 

Solutions Granted is a Master Managed Security Services Provider (Master MSSP). They offer cybersecurity solutions to North American MSPs and MSSPs and are committed to delivering solutions without requiring minimums, commitments, or long-term contracts. They proudly offer many security layers as well as a 24x7 U.S.-based Security Operations Center (SOC). Over the past several years, Solutions Granted has emerged as a clear leader in the channel, by winning countless awards including the CRN Security 100 list, Top 100 MSSP List, Top Global MSSP List, and BlackBerry MSSP Partner of the Year. Learn more at https://www.SolutionsGranted.com  

 

  Media Contacts:  

 

 BlackBerry Media Relations

 

+1 (519) 597-7273

 

  mediarelations@BlackBerry.com  

 
 
 

 Cision View original content to download multimedia: https://www.prnewswire.com/news-releases/blackberry-extends-partnership-with-leading-managed-security-services-provider-mssp-to-ensure-smbs-are-set-up-for-cyber-success-301803800.html  

 

SOURCE BlackBerry Limited

 
 

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