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Naturally Splendid (TSXV:NS,FWB:50N,OTCQB:NSPDF) announced the appointment of Mr. Ted McKechnie to its Corporate Advisory Board. Mr. McKechnie has an extensive background in wholesale and retail product development, marketing and distribution, having held senior positions with Kraft, General Foods, PepsiCo and Frito Lay.
Naturally Splendid has been strengthening its team with the following recent appointments: retained the services of Dennis Colin (Boreal Technologies VP of Operations), and appointed David Racz as Director and President of Naturally Splendid USA.
As quoted in the press release:
Naturally Splendid Enterprises (the “Company”) (TSX VENTURE:NSP)(FRANKFURT:50N)(OTCQB:NSPDF) is pleased to announce the appointment of Mr. Ted McKechnie to its Corporate Advisory Board to assist the Company with development and marketing strategies for penetrating the $35B global omega market. Mr. McKechnie’s primary focus will be to assist management in the marketing and sales of the Company’s plant based line of omega products licensed under the recent agreement with Full Spectrum Laboratories (FSL). Mr. McKechnie will utilize his extensive network and relationships in the food and beverage industry to generate sales opportunities as they specifically relate to the omega industry. Additionally, Mr. McKechnie will lend his expertise in the area of wholesale and retail product development, marketing and distribution.
Mr. McKechnie is a senior executive with extensive Board and Senior Management Experience in the consumer goods and service industries. Ted has a proven track record for achieving corporate financial and growth objectives. He has held senior positions with Kraft, General Foods, PepsiCo and Frito Lay.
Additionally, Ted has held senior positions in the following businesses:
Canada’s Technology For Food. – Chairman / CEO
The Davies Group of Companies. – President / CEO
Ethnic Food Group International, Inc. – President / CEO
Humpty Dumpty Foods. – President / COO / Owner
Maple Leaf Foods, Inc., – President / COO
Menu At Home .Com – President / CEOMr. McKechnie was presented with the Philip Morris Chairman’s Award for “recognition of extraordinary contributions having a significant and lasting impact on the Corporation”.
Naturally Splendid CEO Craig Goodwin said:
Ted brings a world class sales and marketing background to Naturally Splendid. Initially, Ted will provide his expertise in developing our full line of omega products.. We look forward to working closely with Ted, and networking with his key industry relationships throughout the food and beverage industry, opening new doors for HempOmega™.
Click here to read the Naturally Splendid (TSXV:NS,FWB:50N,OTCQB:NSPDF) press release
Click here to see the Naturally Splendid (TSXV:NS,FWB:50N,OTCQB:NSPDF) profile.