Marvel Fans Assemble! PaleyWKND Will Host Character Appearances Featuring
Captain America, Black Panther and Spider-Man

Hasbro Will Present Screenings of Peppa Pig with Peppa Pig Appearance My Little Pony: Make Your Mark, Power Rangers: Dino Fury Season 29 and the trailer of Transformers: EarthSpark

Nickelodeon Favorites SpongeBob SquarePants, Chase & Skye from PAW Patrol and Blue from Blue's Clues
& You! Will Delight Young Fans

Marvel Entertainment, National Hockey League, and PlayStation Join Lineup

NEW YORK , Sept. 8, 2022 /PRNewswire/ -- The Paley Center for Media today announced costumed character appearances, screening details and new family programming partners for PaleyWKND, a live, immersive, once-in-a-lifetime, family-friendly celebration in the heart of midtown Manhattan . PaleyWKND - the ultimate media, sports, gaming, and entertainment festival - takes place Saturday, October 1 through Sunday, October 2, 2022 , kicking off with a Members-only opening night celebration on Friday, September 30 .

(PRNewsfoto/The Paley Center for Media)

PaleyWKND will be taking over the Paley Museum and its entire 52 nd Street block between 5 th and 6 th Avenues for an unprecedented weekend of interactive experiences and immersive attractions from over two dozen world-class companies, iconic media brands, and the major sports leagues. The event is free to the public and Paley Center Members can experience PaleyWKND in VIP style with exclusive Members-only hours, fast-track lanes, and other VIP experiences and special access. Guests can reserve their free tickets for timed entry or access VIP Membership information at . Walk-up visitors are welcome too.

"As the must-go-to destination for families and visitors throughout the tri-state area, The Paley Center for Media's highly-anticipated PaleyWKND is a one-of-a-kind, unprecedented festival spectacular, in partnership with some of the greatest names and brands in entertainment, media, sports and gaming," said Maureen J. Reidy , President and CEO, The Paley Center for Media. "The two-day, family-focused festivities will deliver exciting and engaging activations, experiences, meet-and-greets, and screenings, right in midtown Manhattan , at the iconic Paley Museum with a total street takeover on 52 nd Street between 5 th and 6 th Avenues. Special appearances by some of the world's most popular costumed characters and the ability to compete for glory and test big league skills will delight attendees and fans of all ages."

Marvel Entertainment, National Hockey League and PlayStation join a robust lineup of brands presenting family experiences at PaleyWKND, the ultimate media, sports, gaming, and entertainment festival. The complete lineup of organizations and companies at PaleyWKND, members of the host committee, and PaleyWKND supporters can be found here .

Celebrity and Character Appearances, Screening Details

Marvel Fans Assemble! Marvel character appearances featuring Captain America , Black Panther and Queens' own Spider-Man will bring Super Hero fun to the PaleyWKND meet-and-greet area throughout the weekend.

Nickelodeon's activation will include one-of-a-kind experiences that immerse fans in the worlds of its hit shows, including Santiago of the Seas , That Girl Lay Lay and Tyler Perry's Young Dylan . Guests will also get to step into the upcoming feature-length movie Blue's Big City Adventure, coming exclusively to Paramount+ this fall. Fan-favorite costumed characters, including Chase and Skye from PAW Patrol, Blue from Blue's Clues & You! and SpongeBob Squarepants , will be on hand for photo ops. And kids and families get a chance to partake in Nick's greatest honor and get SLIMED!

Additionally, fans will also have an opportunity to try their hand at hosting "NFL Slimetime," creating their own Slimelights video, just like series hosts Nate Burleson and Young Dylan!

In addition to the previously announced experience with Hasbro's most popular games and toys, Hasbro is presenting screenings of "Peppa Pig," "My Little Pony: Make Your Mark," " Power Rangers: Dino Fury Season 29," and the trailer of "Transformers: EarthSpark." Peppa Pig will join fans at the screening in the Bennack Theater, while out on the street, Murph , the first-ever official NERF mascot , will help people of all ages unleash the play in the NERF blaster zone .

Hearst Media Production
Food Network Magazine Editor-in-Chief Maile Carpenter , author of the brand's bestselling "Recipe-A-Day Kids Cookbook," will be on site to demonstrate easy techniques for creating fun food at home.

Also on site, Mo Rocca , host of Hearst Television's "Innovation Nation," will talk to guest inventors including Ann Makosinski and Nick and Karl Rinne .


Fans can be among the very first audiences to experience episodes from the second half of Season 1 of Mattel's "Barbie: It Takes Two" on the Big Screen at PaleyWKND. Viewers can join Malibu & Brooklyn on fun-filled adventures that take them from the beach to the big city.

Sports Play At PaleyWKND

National Hockey League

Do you have what it takes to shoot the puck like a pro? Put your hockey skills on display at the NHL Accuracy Challenge!  Fans can also head inside to view The Stanley Cup ® up close.

National Football League

Slime comes to the gridiron with an interactive NFL Slimetime green screen that mimics the popular gameday experience. Fans can also show off their footwork and tackling skills on a mini turf field or head inside to view The Vince Lombardi Trophy and the full collection of all 56 Super Bowl Rings up close.

National Basketball Association

The NBA and WNBA will host Jr. NBA basketball clinics on 52 nd Street, providing kids and families with the opportunity to hone their dribbling, passing, and shooting skills alongside members of the NBA family.  Fans can also head inside to view The Larry O'Brien Trophy up close.

Major League Baseball

MLB presents the interactive PLAY BALL experience, part of their global initiative to encourage youth to play the many different ways baseball and softball can be enjoyed. Kids and fans will get to take a swing and test their fielding skills in special MLB batting and fielding cages. Fans can also head inside to view The Commissioner's Trophy up close.

Professional Sports League Championship Trophies – The Crown Jewels of Sports

For the first time ever as part of a public exhibit, all four major professional sports league championship trophies will be on display inside the Paley Museum for special photo opportunities:

o Major League Baseball: The Commissioner's Trophy
o National Basketball Association: The Larry O'Brien Trophy
o National Football League: The Vince Lombardi Trophy
o National Hockey League: The Stanley Cup ®

Gaming and Interactive Entertainment at PaleyWKND

PaleyGX, the ultimate family-friendly gaming and VR experience, offered year-round in the Paley Museum's state-of-the-art gaming studio and VR lab, will remain open all weekend for game play. Plus fans can participate in exciting interactive experiences, Game Zones, and gaming activities in featured pavilions on 52 nd Street.

PlayStation 5 and a variety of games including Ratchet & Clank: Rift Apart , Horizon Forbidden West , and more will be available to play in the PaleyGX studio. With lightning–fast speed, breathtaking immersion, and stunning games, you will see that with PlayStation 5, "Play Has No Limits."

The Nintendo Switch and a library of Nintendo titles will be in the PaleyGX studio, while on the street, fans can enter the Nintendo Game Zone which will feature Splatoon 3 competitive play and Nintendo Switch gaming stations.

XBOX joins PaleyWKND for Saturday and Sunday with games and giveaways!

EA Sports
Gamers can test their skills on EA Sports' newest releases, Madden NFL 23 , Formula One and FIFA 23 .

Take-Two Interactive Software, Inc.
Join Take-Two Interactive at PaleyGX and experience cutting edge game play with NBA2K , WWE2K , and more.

PaleyWKND VIP Access

Throughout the weekend, Paley Center Members will enjoy VIP access with exclusive, Members-only hours; Paley Member fast-track lanes; exclusive celebrity, athlete, and character meet-and-greets; as well as an invitation to the Red Carpet Preview Cocktail Reception, which kicks off the event on Friday, September 30 . The Paley Center invites all New Yorkers and visitors to officially join its special membership community and enjoy these and other benefits year-round. Individual and family memberships are fully tax deductible.

Stay tuned for more breaking news additions to the PaleyWKND festival lineup at

Events and participants subject to change.

About The Paley Center for Media

The Paley Center for Media is a 501(c)(3) nonprofit organization that has proudly made its home in NYC for over 45 years and operates the iconic Paley Museum. Through its respected programming, The Paley Center leads the discussion about the cultural, creative, and social significance of media, drawing upon its curatorial expertise, an international collection, and close relationships with the media community. The general public can participate in Paley programs in both New York and Los Angeles that explore and celebrate the creativity, the innovations, the talent and the leaders who are shaping media. The public can also access the Paley Center's permanent media collection, The Paley Archive, often referred to as a national treasure, containing over 160,000 television and radio programs and advertisements. Through the global programs of its Media Council and International Council, the Paley Center also serves as a neutral setting where media professionals can engage in discussion and debate about the evolving media landscape. Previously known as The Museum of Television & Radio, The Paley Center was founded in 1975 by William S. Paley, a pioneering innovator in the industry.

For more information, please visit

Members of the media can find press assets here .

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East Side Games

The Office: Somehow We Manage Mobile Game Available Now

East Side Games Group (TSX: EAGR) (OTC: EAGRF) (" ESGG " or the " Company "), Canada's leading free-to-play mobile game group, in collaboration with Universal Games and Digital Platforms, announced today the worldwide launch of The Office: Somehow We Manage on iOS and Android. The free-to-play idle game is inspired by NBC's critically acclaimed, Emmy® Award-winning U.S. version of The Office which is now streaming exclusively on Peacock.

Watch the launch trailer here .

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G FUEL Celebrates 25 Years of "Fallout" with New Flavor, G FUEL Nuka Cola® Quantum!

Pre-order your G FUEL Nuka Cola® Quantum Collector's Box at while supplies last!

In celebration of 25 years of wandering The Wastelands in the iconic Fallout ® series, G FUEL — The Official Energy Drink of Esports® — today announced its new flavor, G FUEL Nuka Cola® Quantum, is available for pre-order now at ! Nuka Cola® Quantum will be available as a Limited-Edition Metal Collector's Box, featuring a 40-serving Energy Tub and an exclusive Fallout® Shaker Cup!

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Venture Valley Makes University of Arizona FORGE Students Virtual Millionaires in Its PC and Mobile Game

Video Game Tournament Winner Reaches 92M+ Profit to Win Venture Valley Tournament and Take Home $2500 Cash Prize

- The business battles were fierce this past Friday night when almost 100 student entrepreneurs took part in the Venture Valley video game tournament held at University of Arizona's FORGE at Roy Place in Tucson . In a FORGE event, University of Arizona FORGE partnered with Venture Valley a fast-paced multiplayer business simulation PC and mobile game from The Singleton Foundation for Financial Literacy and Entrepreneurship . The event also featured the U of A Venture Expo, showcasing student businesses, products, and prototypes.

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Kdrive launches an application that combines Drive-to-earn and GameFi to optimize income for everyone

Reinvigorating and repurposing the tedious daily travels, KDrive intends to become the bright and brilliant successor of mobility apps featuring web3 drive-to-earn concept with GameFiSocialFi elements.

In this mostly automatable and virtual day and age, the demand and desire for daily physical travel are experiencing a significant decline. " Tedious ", " redundant " and sometimes " pointless " can probably encapsulate the feelings of many modern fellows – " Why go out when you can just stay put? ". In response to this, KDrive introduces a novel activity motivator aiming to challenge that way of thinking and to show users what it means to "make the most" of a seemingly trivial routine of most people's day.

Within the ecosystem of KDrive, users are entitled to a number of fascinating in-app features:

  • Drive-To-Earn : In essence, KDrive  is a financial game capable of providing users with a practical income through the means of NFTs. Earned tokens can be then utilized for further in-game activities or transfered to users' wallet for other purposes.
  • GameFi elements : Users are offered a diverse range of attractive NFTs, which allows them to not only earn KDrive tokens on the move but also tailor these "earning equipment" to each user's liking. There are also a number of gaming modes for users looking for a change, including KDrive.
  • SocialFi elements : KDrive plans to build a community of users where one can socialize and participate in various trading activities among others on the in-app, NFT-exclusive marketplace.

NFTs system

The offered range of NFTs can be differentiated according to their rate of profit. Each line possesses certain qualities that directly affects how much users can expect to earn and, consently, their retail price difference. The option for staking is available to users in the demo version, which facilitates the use of strategic buying and saving to achieve the optimal profit. Additionally, there is a possibility for users to create and market their own NFTs to render alternative revenues.

Demo version

Users can anticipate in the demo version sophisticated 3D graphics with most of the aforementioned features, promising a great overview of the ecosystem, though the earning aspect is to be available in the official app release. This is to ensure the smooth operation and tackle heads-on any issues before the official launch to guarantee the best possible experience for the users.

Project legitimacy

A mindful project checking all the boxes for security: SAFU-contracted, KYC-checked and properly audited the best of respective agencies.

Marketing scheme

To ensure the growth of its publicity and community awareness, the project has embarked on several global marketing campaigns and is planning to implement more in future's time, including:


  • Widespread news coverage with around 500 titles on various household news platforms, including Yahoo Finance, Bezinga, Morning Star, and so on.
  • Community conferences in the form of AMAs with well-known, creditable channels (e.g. Caesar Calls, Shill Seals, Venoms Calls,...)
  • Advertisements on crypto platforms including Poocoin, Dextool,...
  • Collaboration with renowned KOLs with sizable numbers of followers on Twitter.
  • Community events (e.g. Giveaway, prized competition,...)


  • Maintaining and/or increasing the frequency of community conferences
  • Listing on CMC, CGK
  • Maintaining and/or increasing the coverage of advertisements on more crypto platforms.


  • Maintaining and/or increasing the frequency of community conferences
  • Maintaining and/or increasing the coverage of advertisements on more crypto platforms.
  • Collaboration with taxi lines to further promote awareness as well as offer an alternative source of income for taxi drivers.
  • Collaboration with renowned mobility service providers in the world

Presale on Pinksale: From 12 October 2022 02:00 (UTC) to 14 October 2022 14:00 (UTC)

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Therapeutic Role-playing Game 'Critical Core' Empowers Youth

'Critical Core' is an innovative and interactive game designed to inspire social confidence and build self-esteem for neurodiverse adolescents

Game to Grow a non-profit organization dedicated to the use of games for therapeutic, educational, and community growth, released Critical Core this Fall, a first-of-its-kind, tabletop RPG (role-playing game) designed specifically for children and young adults on the autism spectrum, as well as those with ADHD and other learning and processing differences.

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essence makeup Taps into Cosplay Community with First Twitch Activation

Essence makeup a buzzy range of affordable and fun-to-use cosmetics, is thrilled to announce its debut in the gaming space with its first activation on global streaming platform Twitch.

essence makeup Taps into Cosplay Community with First Twitch Activation

To further expand its digital presence and reach new audiences, essence has joined forces with leading full-service strategic marketing agency Ader and Twitch streamer and creator Emiru to host a namesake cosplay contest that will stream live on the platform on Tuesday, October 25 . Designed to foster creativity and community, the contest will feature categories of different cosplays in which fans submit their photos via Reddit and are judged by Emiru and a panel of other top Twitch streamers for a chance to win $30,000 in prizes.

"At its core, essence is fun makeup for fun people, and what's more fun than cosplay?" said Jill Krakowski , Chief Marketing Officer at Cosnova, Inc. "Knowing many of our consumers are in the gaming space, we've been exploring different ways to get involved. Social media has been pivotal in growing essence and as the ultimate social platform for gamers, we feel Twitch offers an opportunity to connect with the gaming community in a way that resonates with the brand."

essence, which is widely known for its viral Lash Princess Mascara, continues to generate significant growth, increased market share, and record-breaking sales performance at key retailers each quarter largely due to its evolving digital strategy. Building on the success essence has seen on platforms such as TikTok and Flip, gaming is a natural next step for the brand, whose audience is primarily Gen Z.

"essence's fun-spirited brand ethos is a great fit for an audience immersed in and connected through play," said Shini Reddy Wark, Chief Growth Officer, Ader. "We're excited to produce this unique and interactive experience that enables a natural and meaningful connection between essence and the gaming community. Gaming is a perfect venue for the individuality and expression that essence provokes."

To attract participants and viewers, Emiru and essence will both be engaging in a series of promotional activities leading up to the event including social posts, livestreams, and short form content.

Participants can submit entries on Emiru's Reddit community at until October 23, 2022 , at 11:59pm PT . Winners will be announced during the Twitch livestream on on October 25, 2022 .

About essence makeup
essence cosmetics provides user-friendly and affordable makeup options that bring joy to the often serious world of beauty. Beauty doesn't have to cost a lot, and essence proves everyday that excellent quality and innovation is not a question of price. essence's range of color cosmetics are majority manufactured in Europe with ingredients that comply with the strict standards of the European Union Cosmetics Directive and United States FDA. Products are 100% cruelty-free as well as vegan, paraben-free, gluten-free and alcohol-free as often as possible. For further information on essence makeup, visit

About Cosnova Beauty
cosnova Beauty with headquarters in Sulzbach, Germany is a family-owned company founded by Christina Oster-Daum and Javier González in 2002. At the end of the fiscal year 2021, cosnova Beauty had around 650 employees around the world. Meanwhile, its cosmetic brands essence and CATRICE are sold in over 80 countries in Europe , North and South America , the Middle East , Asia , Oceania and Africa . The company's customers include drugstores, food retailers, department stores, perfumeries and fashion chains as well as various online trade partners. In addition, essence and CATRICE are also each represented with their own online stores

About Ader
Ader is a full-service, strategic marketing agency activating publishers and endemic brands in gaming including Amazon, Samsung, Activision Blizzard, Hershey's, Sega, Epic Games, and Warner Bros. Founded in 2015, Ader understands the complexity and opportunity of the evolving industry - the creators, the communities, the platforms - and facilitates intelligent collaboration through Consulting, Campaign, Live, Event, Produced, Experiential and Metaverse solutions, capabilities and services. Ader is a sister company to NRG, an integrated media company, and highest viewed esports organization in the world, with competitive esports teams including SF Shock and NRG Valorant, and O&O media properties Full Squad Gaming. For more information on Ader, visit .

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ZOIDS WILD NFT ARENA Will Go Live on BNB Chain, Also Launches an Airdrop Event

  • Z SPOT to release ZOIDS WILD NFT ARENA on BNB Chain
  • A limited-edition NFT airdrop event to take place

Z SPOT, the publisher of ZOIDS WILD NFT ARENA developed by ACT Games, revealed today that its flagship title is expected to go live on BNB Chain.

BNB Chain is a global, decentralized network that is essential to the Binance Smart Chain (BSC) ecosystem, one that is home to projects such as Axie Infinity, making it a powerful, efficient home for blockchain projects to go live on.

Z SPOT's ZOIDS WILD NFT ARENA is aiming for release at the end of 2022, and with the announcement of going live on BNB Chain, the company expects to attract general interest from the blockchain game community and in turn, bring in more users to the game in anticipation of the grand launch.

Z SPOT is also planning an NFT airdrop event of a limited-edition NFT card that is not only available for use in the game, but will include a hologram design only available for this particular airdrop. The details of the airdrop will be announced at a later date via the official social media channels of ZOIDS WILD NFT ARENA.

For more details regarding ZOIDS WILD NFT ARENA, visit the game's official website and its various social media channels.


The "ZOIDS" series encompasses substantial content that TOMY Company, Ltd. has been developing as original intellectual property since 1983. ZOIDS are a biomechanical lifeform themed on dinosaurs and animals, named by combining the two words "zoic" (pertaining to animals or living beings) and "android" (a robot with a human appearance). ZOIDS are Real Moving Kit toys (assembly-type motorized toys) that are equipped with electric motors or wind-up mechanisms and move similarly to a real lifeform once assembled. For the first time in 12 years, efforts to develop "ZOIDS WILD," the latest ZOIDS series, were initiated in 2018.

Official website:


ZOIDS WILD NFT ARENA is a blockchain trading card game (TCG) that incorporates units from the ZOIDS WILD franchise as NFT cards. ZOIDS WILD NFT ARENA allows players to purchase the NFT cards and store it on the blockchain, using them to battle against other players, like a real-life trading card game. ZOIDS WILD NFT ARENA is developed by ACT Games and will be published by Z SPOT. ZOIDS WILD NFT ARENA is set to be released in December of 2022, and it will be serviced globally except for the following regions: Japan, China, and Korea.

About Z SPOT

Z SPOT PTE. LTD. is a blockchain game publisher founded in 2022 in Singapore , specializing in publishing WEB 3.0 games. In addition, the company is a developer of platform for popular Web 3.0 projects, with many more titles on the way.



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