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Snipp Interactive Secures Contract for New Application of its Promotions Marketing
Snipp Interactive (TSXV:SPN; OTCQX:SNIPF) has announced it has signed a six-figure multi-year contract with 3 American music entertainment companies to extend and upgrade customized and deployed SaaS-based platforms that run promotions. As quoted in the press release: Snipp initially had inherited this platform via its acquisition of Hip Digital in 2015. In addition to licensing …
Snipp Interactive (TSXV:SPN; OTCQX:SNIPF) has announced it has signed a six-figure multi-year contract with 3 American music entertainment companies to extend and upgrade customized and deployed SaaS-based platforms that run promotions.
As quoted in the press release:
Snipp initially had inherited this platform via its acquisition of Hip Digital in 2015. In addition to licensing the platform and providing ongoing support services, Snipp also provides Brands that work with Snipp, access to Customer’s extensive catalogue of content. The execution of this Contract is intended to further deepen and enhance this relationship.
As part of the Contract, the Company also entered into a 12-month extension of its music licenses from the Customer. Consequently, the Customers’ extensive music repertoire will continue to be available on the SnippRewards platform as incentives for brands to offer to their consumers.
Atul Sabharwal, CEO of Snipp, said, “We are very pleased to expand our relationship with this Customer whose extensive music collection is extremely appealing to brands looking for highly relevant and instantly gratifying digital rewards. This deal enables us to continue to offer brands a wide selection of rewards and turnkey solutions from Snipp. In addition, this enhanced relationship demonstrates that our platforms can be customized and deployed in new and unique ways to serve large enterprise clients who want to have a higher degree of control on their marketing initiatives and opens up a whole new market for Snipp to deploy its expertise and solutions.”
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