RavenQuest BioMed (CSE:RQB) introduced two new recreational brands for the upcoming Canadian legal market.
As quoted in the press release:
RavenQuest’s cannabis offerings will lead our clients through the entire wholistic cannabis Experience. Each experience begins with an informed selection of a suitable cultivar (strain). The journey then extends through the enjoyment of inspired packaging and finally delivers a high quality, predictable and repeatable experience that can only come from the science-based grow methodologies for which RavenQuest has become so well-known.
Our first flagship brand, Lore Cannabis, is a luxury offering aimed at a discerning female audience in the 30+ demographic. The Lore cannabis concept is rooted in our innate desire as humans to “Tell Your Story,” to create new stories, and to connect with those around us through the sharing of our stories.
Our second flagship brand, Bloomera, is a clean, simple and accessible offering aimed largely at males aged 30+ who seek out products in their lives that do what they’re supposed to do and brands that deliver on their promise. These gentlemen (or women) are not averse to treating themselves to a product that is excellent and take pride in sticking to a good thing when they find something that works. Essentially, the quintessential Bloomera consumer “Wants What S/He Wants.”