The Conversation (0)
- Perceived value of 401(k)s rose +2x since 2024.
- Plan sponsors are focused on participant understanding, retirement readiness and personalized engagement.
Morgan Stanley today released findings from its 2026 Retirement Plan Survey , showing plan sponsors now believe defined contribution (DC) plans have become employees' most valued workplace benefit, tied only with healthcare. This increased emphasis on 401(k) plans raises the stakes as plan sponsors prioritize helping participants take full advantage of their defined contribution plan.
As more Americans approach retirement, organizations are adapting plan design, participant education and engagement strategies — and plan sponsors are finding more personalized ways to educate and engage participants.
Key data points from the survey include:
- 34% of plan sponsors say the DC plan is employees' most valued benefit (vs. 15% in 2024).
- 93% rank DC plans among employees' top five benefits, tying healthcare.
- 45% cite helping employees understand the plan as a top concern.
- 69% rank their investment advisor/consultant as one of the top three most valuable resources in assessing their plan's lineup.
"Retirement benefits are having a marquee moment. When plan sponsors say they think employees value 401(k)s on par with healthcare, it signals a fundamental shift in how we define both financial security and workplace benefits," said Jeremy France, Head of Institutional Consulting Solutions at Morgan Stanley. "For the retirement industry, the takeaway is clear: Plan design is only half the equation. Helping people understand, engage with and use their plan is what will elevate decent benefits to key differentiators."
Survey Methodology
Morgan Stanley surveyed 200 retirement plan sponsors between July and August 2026. Respondents represented organizations with at least $50 million in defined contribution plan assets and included investment decision-makers responsible for plan investment lineups, participant engagement and plan administration. The research was conducted by independent research firm 8 Acre Perspective.
About Institutional Consulting Solutions
Institutional Consulting Solutions (ICS) combines the personalized attention of a boutique firm with the global reach and resources of Morgan Stanley, offering comprehensive consulting and fiduciary solutions tailored to a diverse range of clients—including corporations, foundations, endowments, Taft-Hartley plans, healthcare organizations, insurers, and educational, professional, faith-based, and government entities. ICS provides customized investment strategies, ongoing portfolio monitoring, rigorous risk analysis, discretionary services and cash management to ensure alignment with our clients' unique objectives and risk profiles.
About Morgan Stanley Wealth Management
Morgan Stanley Wealth Management, a global leader, provides access to a wide range of products and services to individuals, businesses and institutions, including brokerage and investment advisory services, financial and wealth planning, cash management and lending products and services, annuities and insurance, retirement and trust services.
About Morgan Stanley
Morgan Stanley (NYSE: MS) is a leading global financial services firm providing a wide range of investment banking, securities, wealth management and investment management services. With offices in 42 countries, the Firm's employees serve clients worldwide including corporations, governments, institutions and individuals. For further information about Morgan Stanley, please visit www.morganstanley.com .
Disclosures:
This material has been prepared for informational purposes only. It does not provide individually tailored investment advice. It has been prepared without regard to the individual financial circumstances and objectives of persons who receive it. Morgan Stanley Smith Barney LLC ("Morgan Stanley") recommends that investors independently evaluate particular investments and strategies, and encourages investors to seek the advice of a Morgan Stanley Financial Advisor. The appropriateness of a particular investment or strategy will depend on an investor's individual circumstances and objectives. Past performance is no guarantee of future results.
When Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors (collectively, "Morgan Stanley") provide "investment advice" regarding a retirement or welfare benefit plan account, an individual retirement account or a Coverdell education savings account ("Retirement Account"), Morgan Stanley is a "fiduciary" as those terms are defined under the Employee Retirement Income Security Act of 1974, as amended ("ERISA"), and/or the Internal Revenue Code of 1986 (the "Code"), as applicable. When Morgan Stanley provides brokerage services or investment education or otherwise does not provide "investment advice", Morgan Stanley will generally not be considered a "fiduciary" under ERISA and/or the Code. For more information regarding Morgan Stanley's role with respect to a Retirement Account, please visit www.morganstanley.com/disclosures/dol . Tax laws are complex and subject to change. Morgan Stanley does not provide tax or legal advice. Individuals are encouraged to consult their tax and legal advisors (a) before establishing a Retirement Account, and (b) regarding any potential tax, ERISA and related consequences of any investments or other transactions made with respect to a Retirement Account.
© Morgan Stanley Smith Barney, LLC., Member SIPC
View source version on businesswire.com: https://www.businesswire.com/news/home/20261019152233/en/
Media Relations Contact: Sue Siering: Susan.Siering@morganstanley.com , Jeanne Perrone: Jeanne.Perrone@morganstanley.com
