Apple unveils MacBook Pro featuring M2 Pro and M2 Max, with more game-changing performance and the longest battery life ever in a Mac

New MacBook Pro features up to 6x faster performance than fastest Intel-based MacBook Pro and support for up to 96GB of unified memory for demanding pro workflows

Apple® today announced the new 14- and 16-inch MacBook Pro® featuring M2 Pro and M2 Max, Apple's next-generation pro silicon that brings even more power-efficient performance and battery life to pro users. With M2 Pro and M2 Max — the world's most powerful and efficient chip for a pro laptop — MacBook Pro tackles demanding tasks, like effects rendering, which is up to 6x faster than the fastest Intel-based MacBook Pro, and color grading, which is up to 2x faster. 1 Building on the unprecedented power efficiency of Apple silicon, battery life on MacBook Pro is now up to 22 hours — the longest battery life ever in a Mac. 2 For enhanced connectivity, the new MacBook Pro supports Wi-Fi 6E, 3 which is up to twice as fast as the previous generation, as well as advanced HDMI, which supports 8K displays for the first time. With up to 96GB of unified memory in the M2 Max model, creators can work on scenes so large that PC laptops can't even run them. 4 Rounding out the unrivaled features of MacBook Pro are its renowned Liquid Retina® XDR display, extensive array of connectivity, 1080p FaceTime® HD camera, six-speaker sound system, and studio-quality mics. When combined with macOS® Ventura, the MacBook Pro user experience is unrivaled. Customers can order the new 14- and 16-inch MacBook Pro today, with availability beginning Tuesday, January 24.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230117005533/en/

Today Apple introduced the new MacBook Pro with M2 Pro and M2 Max. Available in 16- and 14-inch models, MacBook Pro delivers more performance, advanced connectivity, and the longest battery life ever in a Mac. (Photo: Business Wire)

Today Apple introduced the new MacBook Pro with M2 Pro and M2 Max. Available in 16- and 14-inch models, MacBook Pro delivers more performance, advanced connectivity, and the longest battery life ever in a Mac. (Photo: Business Wire)

"MacBook Pro with Apple silicon has been a game changer, empowering pros to push the limits of their workflows while on the go and do things they never thought possible on a laptop," said Greg Joswiak, Apple's senior vice president of Worldwide Marketing. "Today the MacBook Pro gets even better. With faster performance, enhanced connectivity, and the longest battery life ever in a Mac, along with the best display in a laptop, there's simply nothing else like it."

Unrivaled Power-Efficient Performance with M2 Pro and M2 Max

With M2 Pro and M2 Max, MacBook Pro is capable of transforming pro workflows across a wide range of disciplines, from art to science to app development. Users looking to upgrade from Intel-based Mac® models will experience even more dramatic improvements in performance, battery life, connectivity, and overall productivity. MacBook Pro also maintains its incredible level of performance whether users are plugged in or on battery.

MacBook Pro with M2 Pro features a 10- or 12-core CPU with up to eight high-performance and four high-efficiency cores for up to 20 percent greater performance over M1 Pro. With 200GB/s of unified memory bandwidth — double the amount in M2 — and up to 32GB of unified memory, users can tackle large projects and run multiple pro apps with blazing speed. A next-generation GPU with up to 19 cores delivers up to 30 percent more graphics performance, and the Neural Engine is 40 percent faster, speeding up machine learning tasks like video analysis and image processing. The powerful media engine in M2 Pro also tears through the most popular video codecs, dramatically accelerating video playback and encoding while using very little power.

With M2 Pro on MacBook Pro:

  • Rendering titles and animations in Motion® is up to 80 percent faster 1 than the fastest Intel-based MacBook Pro and up to 20 percent faster 5 than the previous generation.
  • Compiling in Xcode® is up to 2.5x faster 1 than the fastest Intel-based MacBook Pro and nearly 25 percent faster 5 than the previous generation.
  • Image processing in Adobe Photoshop is up to 80 percent faster 1 than the fastest Intel-based MacBook Pro and up to 40 percent faster 5 than the previous generation.

MacBook Pro with M2 Max pushes workflows to the extreme with a much larger GPU featuring up to 38 cores and delivering up to 30 percent greater graphics performance over M1 Max, and also includes 400GB/s of unified memory bandwidth — twice that of M2 Pro. With up to 96GB of unified memory, MacBook Pro once again pushes the limits of graphics memory in a laptop to enable intensive graphics workloads, such as creating scenes with extreme 3D geometry and textures, or merging massive photographic panoramas. M2 Max has a next-gen 12-core CPU with up to eight high-performance and four high-efficiency cores that delivers up to 20 percent greater performance over M1 Max, and a more powerful media engine than M2 Pro, with twice the ProRes® acceleration to dramatically speed up media playback and transcoding.

With M2 Max on MacBook Pro:

  • Effects rendering in Cinema 4D is up to 6x faster 1 than the fastest Intel-based MacBook Pro and up to 30 percent faster 6 than the previous generation.
  • Color grading in DaVinci Resolve is up to 2x faster 1 than the fastest Intel-based MacBook Pro and up to 30 percent faster 6 than the previous generation.

Enhanced Connectivity

MacBook Pro now features Wi-Fi 6E 3 for faster wireless connectivity, as well as more advanced HDMI, to support 8K displays up to 60Hz and 4K displays up to 240Hz. These new capabilities build on the versatile connectivity options already in MacBook Pro, including three Thunderbolt 4 ports for high-speed connection to peripherals, an SDXC card slot, and MagSafe® 3 charging.

macOS Ventura

With macOS Ventura, MacBook Pro delivers even more performance and productivity. Powerful updates like Continuity Camera bring videoconferencing features to any Mac, including Desk View, Center Stage®, Studio Light, and more. Handoff® in FaceTime allows users to start a FaceTime call on their iPhone® or iPad® and fluidly pass it over to their Mac, or vice versa. And tools like Stage Manager automatically organize apps and windows, so users can concentrate on the task at hand and still see everything in a single glance.

Messages and Mail are better than ever, while Safari® — the world's fastest browser on Mac — ushers in a passwordless future with passkeys. With iCloud® Shared Photo Library, users can now create and share a separate photo library among up to six family members, and the new Freeform app provides a flexible canvas that helps users be more productive and expressive, whether they are planning or brainstorming on their own, or together with others. With the power and popularity of Apple silicon, and new developer tools in Metal® 3, gaming on Mac has never been better.

MacBook Pro and the Environment

MacBook Pro is designed to minimize its impact on the environment, including 100 percent of the following recycled materials: aluminum in the enclosure, rare earth elements in all magnets, tin in the solder of the main logic board, and gold in the plating of multiple printed circuit boards. It also features 35 percent or more recycled plastic in multiple components, and meets Apple's high standards for energy efficiency. MacBook Pro is free of numerous harmful substances, and 97 percent of the packaging is fiber based, bringing Apple closer to its goal of completely removing plastic from its packaging by 2025.

Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be 100 percent carbon neutral across the entire manufacturing supply chain and all product life cycles. This means that every Apple device sold, from component manufacturing, assembly, transport, customer use, charging, all the way to recycling and material recovery, will have net-zero climate impact.

Pricing and Availability

  • The new MacBook Pro models with M2 Pro and M2 Max are available to order today, January 17, on apple.com/store and in the Apple Store® app in 27 countries and regions, including the US. They will begin arriving to customers and will be in Apple Store locations and Apple Authorized Resellers starting Tuesday, January 24.
  • MacBook Pro with M2 Pro and M2 Max will be available in Australia , China , Hong Kong , Japan, Macau , New Zealand , and Singapore beginning Friday, February 3.
  • The new 14-inch MacBook Pro with M2 Pro starts at $1,999 (US), and $1,849 (US) for education; and the 16-inch MacBook Pro with M2 Pro starts at $2,499 (US), and $2,299 (US) for education. Additional technical specifications, configure-to-order options, and accessories are available at apple.com/mac .
  • Every customer who buys a Mac from Apple can enjoy a free Online Personal Session with an Apple Specialist, get their product set up in select stores including help with data transfer, and receive guidance on how to make their new Mac work the way they want.
  • With Apple Trade In, customers can trade in their current computer and get credit toward a new Mac. Customers can visit apple.com/shop/trade-in to see what their device is worth.
  • AppleCare+® for Mac provides expert technical support and additional hardware coverage from Apple, including up to two incidents of accidental damage protection every 12 months, each subject to a fee.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple's five software platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, and iCloud. Apple's more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

1 Results are compared to previous-generation 2.4GHz 8-core Intel Core i9-based 16-inch MacBook Pro systems with Radeon Pro 5600M graphics with 8GB HBM2, 64GB of RAM, and 8TB SSD.
2 Testing conducted by Apple in November and December 2022 using preproduction 16-inch MacBook Pro systems with Apple M2 Pro, 12-core CPU, 19-core GPU, 16GB of RAM, and 1TB SSD. The Apple TV® app movie playback test measures battery life by playing back HD 1080p content with display brightness set to eight clicks from bottom. Battery life varies by use and configuration. See apple.com/batteries for more information.
3 Wi‑Fi 6E is not available in China mainland. It requires macOS 13.2 or later in Japan.
4 Testing was conducted by Apple in November and December 2022 using preproduction 16-inch MacBook Pro systems with Apple M2 Max, 12-core CPU, 38-core GPU, 96GB of RAM, and 8TB SSD, as well as a production Intel Core i9-based PC system with NVIDIA Quadro RTX 6000 graphics with 24GB GDDR6 and the latest version of Windows 11 Pro available at the time of testing, and a production Intel Core i9-based PC system with NVIDIA GeForce RTX 3080 Ti graphics with 16GB GDDR6 and the latest version of Windows 11 Home available at the time of testing. OTOY Octane X 2022.1 on preproduction 16-inch MacBook Pro systems and OTOY OctaneRender 2022.1 on Windows systems were tested using a scene that requires over 40GB of graphics memory when rendered. Performance tests are conducted using specific computer systems and reflect the approximate performance of MacBook Pro.
5 Results are compared to previous-generation 16-inch MacBook Pro systems with Apple M1 Pro, 10-core CPU, 16-core GPU, 32GB of RAM, and 8TB SSD.
6 Results are compared to previous-generation 16-inch MacBook Pro systems with Apple M1 Max, 10-core CPU, 32-core GPU, 64GB of RAM, and 8TB SSD.

NOTE TO EDITORS: For additional information visit Apple Newsroom ( www.apple.com/newsroom ), or call Apple's Media Helpline at (408) 974-2042.

© 2023 Apple Inc. All rights reserved. Apple, the Apple logo, MacBook Pro, Liquid Retina, FaceTime, macOS, Mac, Motion, Xcode, ProRes, MagSafe, Center Stage, Handoff, iPhone, iPad, Safari, iCloud, Metal, Apple Store, and AppleCare+ are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

Starlayne Meza
Apple
starlayne_meza@apple.com

Michelle Del Rio
Apple
mr_delrio@apple.com
(408) 862-1478

Apple Media Helpline
media.help@apple.com
(408) 974-2042

News Provided by Business Wire via QuoteMedia

AAPL
The Conversation (0)
Apple debuts iPhone 16 Pro and iPhone 16 Pro Max

Apple debuts iPhone 16 Pro and iPhone 16 Pro Max

Powered by the A18 Pro chip and built for Apple Intelligence, the Pro lineup introduces larger display sizes, Camera Control, innovative pro camera features, and a huge leap in battery life

News Provided by Business Wire via QuoteMedia

Keep reading...Show less
Apple announces Chief Financial Officer transition

Apple announces Chief Financial Officer transition

Apple® today announced that Chief Financial Officer Luca Maestri will transition from his role on January 1, 2025. Maestri will continue to lead the Corporate Services teams, including information systems and technology, information security, and real estate and development, reporting to Apple CEO Tim Cook. As part of a planned succession, Kevan Parekh, Apple's Vice President of Financial Planning and Analysis, will become Chief Financial Officer and join the executive team.

"Luca has been an extraordinary partner in managing Apple for the long term. He has been instrumental in improving and driving the company's financial performance, engaging with shareholders, and instilling financial discipline across every part of Apple. We're fortunate that we will continue to benefit from the leadership and insight that have been the hallmark of his tenure at the company," said Tim Cook, Apple's CEO.

News Provided by Business Wire via QuoteMedia

Keep reading...Show less
Apple reports third quarter results

Apple reports third quarter results

June quarter records for Revenue and EPS

Services revenue reaches new all-time high

News Provided by Business Wire via QuoteMedia

Keep reading...Show less
Apple scores record 72 Emmy Award nominations and sweeps across top categories including Outstanding Limited series for "Lessons in Chemistry," Outstanding Drama for "The Morning Show" and "Slow Horses" and Outstanding Comedy for "Palm Royale"

Apple scores record 72 Emmy Award nominations and sweeps across top categories including Outstanding Limited series for "Lessons in Chemistry," Outstanding Drama for "The Morning Show" and "Slow Horses" and Outstanding Comedy for "Palm Royale"

With best-ever Emmy showing, Apple TV+ lands nominations across 16 Apple Originals including "Lessons in Chemistry," "The Morning Show," "Slow Horses," "Palm Royale," "Loot," "Hijack," "STEVE! (martin) a documentary in 2 pieces," "Girls State," "The Reluctant Traveler With Eugene Levy," "Masters of the Air," "Silo," "Physical," "Hannah Waddingham: Home for Christmas," "The New Look," "Sugar" and more

"The Morning Show" lands first-ever nomination for Best Drama and leads with the most performance nominations for a drama series, including Best Actress in a Drama for stars and executive producers Jennifer Aniston and Reese Witherspoon

News Provided by Business Wire via QuoteMedia

Keep reading...Show less
Apple The Exchange TRX to welcome its first customers this Saturday, June 22, in Kuala Lumpur

Apple The Exchange TRX to welcome its first customers this Saturday, June 22, in Kuala Lumpur

Apple's first retail location in Malaysia will offer its full lineup of products and services, unparalleled support from over 160 team members, and sessions with local creatives

Apple® today previewed Apple The Exchange TRX, the first Apple Store® in Malaysia. Located in the heart of Kuala Lumpur's new Tun Razak Exchange (TRX) central business district, the new store will deliver the magic of Apple in the country like never before. Customers can discover and buy Apple's innovative lineup of products and services, receive exceptional service from knowledgeable team members, and learn how to get the most out of their devices through free Today at Apple® sessions.

News Provided by Business Wire via QuoteMedia

Keep reading...Show less
cell phone lying on table with app icons floating above it

How to Invest in Mobile Apps (Updated 2024)

The ubiquity of mobile devices and their prominence in everyday life has led to the development of mobile apps for everything from gaming and dating to banking and stock trading.

Mobile apps began rising to prominence in 2007 with the launch of the iPhone, which heralded a new era in connectivity brought about by revolutionary touch technology. The field has grown widely from thereon out, and the diversity of today’s offerings makes investing in mobile apps an appealing prospect.

With about 2.87 million apps in Google’s (NASDAQ: GOOGL) Google Play Store and around 1.96 million apps available in Apple’s (NASDAQ:AAPL) App Store, there is no shortage of app choices for mobile devices.

Keep reading...Show less
Icons for various apps floating above a smartphone.

Social Media Stocks: 5 Biggest Companies

The world’s largest social media platforms have revolutionized the way people connect on the internet, and the companies behind these platforms can offer major investment opportunities.

This year's strong rally in technology stocks, led by Meta Platforms (NASDAQ:FB), is a clear example of the huge presence social media companies have in the stock market. In late April, shares of the social media giant jumped 14.6 percent on higher-than-expected earnings. The news came alongside increasing investor confidence in the broader tech industry.

“Meta earnings show the company’s commitment to cost discipline while driving accelerating N-T revenue growth and also continuing to invest in longer-term transformational technologies like artificial intelligence (AI) and the metaverse,” said Doug Anmuth, an analyst at JPMorgan Chase (NYSE:JPM).

Keep reading...Show less
BlackBerry Extends Partnership with Leading Managed Security Services Provider  to Ensure SMBs are Set Up for Cyber Success

BlackBerry Extends Partnership with Leading Managed Security Services Provider to Ensure SMBs are Set Up for Cyber Success

BlackBerry Limited (NYSE: BB; TSX: BB) and Solutions Granted today announced an extended partnership, naming the leading cybersecurity services provider a Master Managed Security Services Provider (MSSP), enabling it to better scale and meet the growing demand for cybersecurity services among small and medium-sized businesses (SMBs).

BlackBerry Logo Black (PRNewsfoto/Blackberry Limited)

"Solutions Granted has been honored as BlackBerry MSSP Partner of the Year for North America for five consecutive years and we're excited to take our partnership to the next level by crowning them as our top Master MSSP," said Adam Enterkin , Chief Revenue Officer, Americas, BlackBerry Cybersecurity. "BlackBerry is dedicated to increasing its focus on MSSP partners to ensure they're set up for success. Endpoints are proliferating, and so are the cyberattacks against them. Our extended partnership with Solutions Granted will help hundreds of small and mid-size businesses continuously adapt to an ever-changing threat landscape."

As a 'Master MSSP', Solutions Granted will be better positioned to help its own partners to deliver Managed Detection and Response (MDR) and other Managed Security Services to their mid-market and SMB clients.  In partnership with BlackBerry and heavily leveraging the Cylance® AI-powered portfolio, Solutions Granted helps thousands of clients secure their environments and prevent attacks. By working with Solutions Granted, MSSPs and managed service providers (MSPs) can offer industry leading managed security, without making the significant investment of building out their own security operations center (SOC).

CylanceENDPOINT™ is among the solutions it helps managed service providers (MSPs) deploy to clients, either as individual managed services or integrated into a SOC-as-a-service offering.

"BlackBerry's support for our business model provides the flexibility we need to continue to meet customer demand and provide the best possible product support for their business needs," said Michael E. Crean , Chief Executive Officer, Solutions Granted. "We value the investment BlackBerry is making in our partnership and know this will go a long way in setting up our customers for success."

To learn more about BlackBerry MSSP Partners, visit blackberry.com/us/en/partners/mssp-partners .

About BlackBerry

BlackBerry (NYSE: BB; TSX: BB) provides intelligent security software and services to enterprises and governments around the world.  The company secures more than 500M endpoints including over 215M vehicles.  Based in Waterloo, Ontario , the company leverages AI and machine learning to deliver innovative solutions in the areas of cybersecurity, safety and data privacy solutions, and is a leader in the areas of endpoint management, endpoint security, encryption, and embedded systems.  BlackBerry's vision is clear - to secure a connected future you can trust.

BlackBerry. Intelligent Security. Everywhere.

For more information, visit BlackBerry.com and follow @BlackBerry.

Trademarks, including but not limited to BlackBerry and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, and the exclusive rights to such trademarks are expressly reserved.  All other trademarks are the property of their respective owners.  BlackBerry is not responsible for any third-party products or services.

About Solutions Granted Inc.

Solutions Granted is a Master Managed Security Services Provider (Master MSSP). They offer cybersecurity solutions to North American MSPs and MSSPs and are committed to delivering solutions without requiring minimums, commitments, or long-term contracts. They proudly offer many security layers as well as a 24x7 U.S.-based Security Operations Center (SOC). Over the past several years, Solutions Granted has emerged as a clear leader in the channel, by winning countless awards including the CRN Security 100 list, Top 100 MSSP List, Top Global MSSP List, and BlackBerry MSSP Partner of the Year. Learn more at https://www.SolutionsGranted.com

Media Contacts:

BlackBerry Media Relations

+1 (519) 597-7273

mediarelations@BlackBerry.com

Cision View original content to download multimedia: https://www.prnewswire.com/news-releases/blackberry-extends-partnership-with-leading-managed-security-services-provider-mssp-to-ensure-smbs-are-set-up-for-cyber-success-301803800.html

SOURCE BlackBerry Limited

News Provided by PR Newswire via QuoteMedia

Keep reading...Show less
BlackBerry's Quarterly Threat Intelligence Report Finds Banks, Healthcare Providers and Food Retailers are Top Targets for Cybercrime

BlackBerry's Quarterly Threat Intelligence Report Finds Banks, Healthcare Providers and Food Retailers are Top Targets for Cybercrime

Geopolitical unrest positions key industries as targets for state-sponsored actors and financially motivated attacks

BlackBerry Limited (NYSE: BB; TSX: BB) today released its latest Quarterly Global Threat Intelligence Report highlighting an increase in cyberattacks directed at financial institutions, food retailers and healthcare providers, with 60 percent of all attacks targeting these three key industries.

News Provided by PR Newswire via QuoteMedia

Keep reading...Show less
person using credit card to pay for something on their phone

Mobile Investing in Australia

After lagging behind for a prolonged period, Australia's tech sector is ramping up at an accelerated pace. The tech sector is now equivalent to 8.5 percent of the country's GDP as of the end of 2021, an increase of 26 percent since the onset of COVID-19 through June 2021 and a massive 79 percent increase over the past five years. Tech contributes AU$167 billion to the Australian economy, trailing only the mining (AU$205 billion) and financial/insurance (AU$169 billion) sectors.

Australia's characteristically resilient economy — which had not experienced a recession in nearly 30 years prior to COVID-19 lockdowns — has provided a sturdy backdrop for its growing tech sector. The growth in the tech sector’s contribution to the GDP has outpaced average growth of other industries by more than 400 percent, a gain partly attributable to accelerated digital technology adoption during the pandemic.

This dramatic expansion is largely in response to Australia's need to catch up to the rest of the world and assert itself in the global tech marketplace. Should the tech sector continue to grow at its current rate it will eventually surpass the relative GDP contribution of the long dominant mining sector. This will also complete the process of bringing Australia more in line with other western economies such as the UK, and notably Canada, which is comparable to Australia in terms of its dominant mining and agricultural industries.

Keep reading...Show less
DGTL Holdings Completes Acquisition of Engagement Labs

DGTL Holdings Completes Acquisition of Engagement Labs

DGTL Holdings Inc. (TSXV: DGTL) (OTCQB: DGTHF) (WKN: A2QB0L) (FSE: D0G) ("DGTL Holdings") and Engagement Labs Inc. (TSXV: EL) ("Engagement Labs") are pleased to announce that DGTL has completed its previously announced acquisition of Engagement Labs by way of a plan of arrangement (the "Arrangement").

Transaction Details

News Provided by Newsfile via QuoteMedia

Keep reading...Show less

Latest Press Releases

Related News

×