Butterfinger® Brings Exclusive Crispety, Crunchety, Peanut-Buttery In-game Content to PUBG MOBILE Fans

Players who purchase participating Butterfinger Products can Score Special In-game Gear

Butterfinger the crispety, crunchety, peanut-buttery chocolate bar and PUBG MOBILE one of the world's most popular mobile video games, team up to celebrate its new Version 2.0 update by offering fans exclusive in-game items in Butterfinger's iconic blue and yellow colors. The three deliciously captivating items include a Butterfinger Parachute, Butterfinger Buggy and Butterfinger Set.

"We are thrilled to bring PUBG MOBILE fans fun new exclusive items," said Miguel Zorrilla , Senior Director of Marketing, Butterfinger. "Butterfinger is part of the gaming community and we are proud to work with great brands like PUBG MOBILE that offer unique and exciting experiences to gamers."

From now until August 31, 2022 , players who purchase two Butterfinger bars or one Fun Size Butterfinger bag will be able to redeem an in-game featured accessory by following these easy steps:

  • Snap a picture of the receipt showing qualifying purchase, date & time and retailer
  • Go to GameWithButterfinger.com to register and upload receipt
  • Participant will be sent an offer item based on number of qualifying purchases
    • 1st qualifying purchase receives a Butterfinger Parachute
    • 2nd qualifying purchase receives a Butterfinger Buggy
    • 3rd qualifying purchase receives a Butterfinger Set

"Our PUBG MOBILE players are always hungry for new in-game content, so we couldn't be more excited to partner with Butterfinger to offer fans this sweet new experience," said Anthony Crouts, Senior Director of Marketing for PUBG MOBILE . "This collaboration uniquely incorporates Butterfinger's distinct design and charm into the PUBG MOBILE world – we can't wait for our players to start engaging with it."

During the collaboration, players will be able to participate in a special Butterfinger Login Challenge. Simply login to PUBG MOBILE to receive exclusive in-game rewards each day for a seven-day period. Rewards include a Butterfinger branded Space Gift, as well as other in-game items such as Supply Crate Coupons, RP Mission Cards and AG.

Butterfinger continues to help fans game better, #GameBetterWithButterfinger, by partnering with games like PUBG MOBILE , Final Fantasy VII Remake and Final Fantasy XIV, Halo Infinite and fan-favorite streamers and creators to bring customers exclusive in-game content and experiences. For more information about this partnership, go to www.gamewithbutterfinger.com and follow along on the Butterfinger social channels, Facebook , Instagram , Twitter and YouTube . Butterfinger bars are available nationwide at retail, grocery, drug, and convenience stores.

About Ferrero

For over 70 years, Ferrero has created products loved by generations. We've grown from a bakery in Alba, Italy into the third largest confectionery company in the world. Ferrero entered the North American market in 1969 and continues to spread joy with Ferrero Rocher®, Nutella®, Kinder®, Tic Tac® and Fannie May® chocolates. Ferrero Group expanded its portfolio in 2018 with the addition of Butterfinger®, CRUNCH®, Baby Ruth®, 100Grand® and other legendary chocolate brands.

We are a family-owned company with 3,000 employees in eight offices and ten plants and warehouses in North America , including a cocoa processing plant in Brantford, Ontario and a planned chocolate processing factory in Bloomington, Illinois . Instilled in every aspect of our business is the entrepreneurial spirit of our founders, and their passion for quality, creativity, and innovation. Follow @FerreroNACorp on Twitter and @FerreroNACorp on Instagram. www.ferreronorthamerica.com .

About PUBG MOBILE

PUBG MOBILE is based on PUBG: BATTLEGROUNDS, the phenomenon that took the world of interactive entertainment by storm in 2017. Up to 100 players parachute onto a remote island to battle in a winner-takes-all showdown. Players must locate and scavenge their own weapons, vehicles, and supplies, and defeat every player in a visually and tactically rich battleground that forces players into a shrinking play zone.

For more information, please visit the official PUBG MOBILE social channels on Facebook , Instagram , Twitter and YouTube .

* OFFER ONLY AVAILABLE WHILE SUPPLIES LAST. Begins at 12:00 PM ET on 4/29/22 and ends at 11:59:59 PM ET on 8/31/22. Must be a legal resident of 50 US/DC (excl. PR), at least 13 years old. Purchase either one (1) bag or two (2) bars of any Butterfinger, CRUNCH or Baby Ruth products in store or online in the same transaction ("Qualifying Purchase"), while supplies last. To redeem, visit gamewithbutterfinger.com and follow instructions to register and upload original Qualifying Purchase receipt by 4/29/22. Subject to verification, participant will be sent an offer item ("Offer Item") based on the number of Qualifying Purchases: 1 bag or 2 bars – a digital Butterfinger parachute (30,000 available; ARV $12 each); 2 bags or 4 bars – digital Butterfinger car skin (24,000 available; ARV $15 each); 3 bags or 6 bars – digital Butterfinger costume (19,200 available; $18 each). Offer Items are subject to availability and only available while supplies last. No more than 50,000 Offer Items will be available. Limit : 1 of each Offer Item per person. Void where prohibited or restricted by law. Offer is subject to full Official Rules available at https://gamewithbutterfinger.com/en-us/Rules . Sponsor reserves the right to modify or cancel the Offer at any time. Sponsor: Ferrero U.S.A. , Inc., 7 Sylvan Way, Parsippany, NJ 07054. ⓒ 2022 KRAFTON, Inc. All rights reserved. ⓒ 2018-2022 Tencent . All rights reserved.

CONTACT: Molly Leibowitz , mleibowitz@golin.com

(PRNewsfoto/Ferrero USA)

Cision View original content to download multimedia: https://www.prnewswire.com/news-releases/butterfinger-brings-exclusive-crispety-crunchety-peanut-buttery-in-game-content-to-pubg-mobile-fans-301545263.html

SOURCE Ferrero North America

News Provided by PR Newswire via QuoteMedia

GAMING00
The Conversation (0)
East Side Games

The Office: Somehow We Manage Mobile Game Available Now

East Side Games Group (TSX: EAGR) (OTC: EAGRF) (" ESGG " or the " Company "), Canada's leading free-to-play mobile game group, in collaboration with Universal Games and Digital Platforms, announced today the worldwide launch of The Office: Somehow We Manage on iOS and Android. The free-to-play idle game is inspired by NBC's critically acclaimed, Emmy® Award-winning U.S. version of The Office which is now streaming exclusively on Peacock.

Watch the launch trailer here .

News Provided by Canada Newswire via QuoteMedia

Keep reading...Show less
NorthStar Gaming Holdings (TSXV:BET)

NorthStar Gaming Holdings


Keep reading...Show less
Person holding phone that says "GameStop" in front of stock trading charts.

GameStop Frenzy Cools, E*Trade Considers Roaring Kitty Ban

GameStop (NYSE:GME) continues to cool following a trading frenzy that drove shares up by 75 percent between the close of trading last Friday (May 31) and the start of trading on Monday (June 3).

The brief rally, which took GameStop shares to US$40.09 on Monday morning, was sparked by a Reddit (NYSE:RDDT) post made late Sunday (June 2) by an account tied to the video game retailer's most prominent supporter, Keith Gill.

Gill, who ignited the meme stock craze in 2021 and is known as Roaring Kitty on other platforms, posted a screenshot on Reddit's Superstonk subreddit that shows a purported US$175 million position in GameStop shares and call options.

Keep reading...Show less
Cell phone showing GameStop stock chart.

GameStop Surges Over 70 Percent in Flashback to 2021 Frenzy

Over three years after the infamous GameStop (NYSE:GME) short squeeze, the American retailer’s share price skyrocketed as much as 110 percent on Monday (May 13) before pulling back to a more than 70 percent gain.

The surge came on the heels of a social media post by "Roaring Kitty," also known as Keith Gill. His first online appearance since 2021 has reignited memories of the meme stock frenzy that captivated markets in 2021.

Gill, who gained notoriety for his bullish stance on GameStop, posted a meme on X (formerly Twitter) depicting a focused video gamer. It received widespread attention, accumulating over 81,000 likes and 9,000 comments in just a few hours.

Keep reading...Show less
NorthStar Gaming Chairman and CEO Michael Moskowitz.

NorthStar Gaming Leverages Content to Create Engaged, Active Players, CEO Says

NorthStar Gaming (TSXV:BET,OTCQB:NSBBF) is leveraging its rich, compelling content to better engage its customers, which ultimately leads to higher revenue, said NorthStar Chairman and CEO Michael Moskowitz, following an earlier announcement that the company is rolling out enhancements to the Sports Insights content on its platform.

“From the time that we founded NorthStar Gaming, we took the view that providing compelling content would lead to higher engagement with our customers,” he said. "And we're finding just that. We're planning to launch Sports Insights 2.0 in the first half of 2024 with redesigned sports and homepages, live scoreboards and tickers, live odds, trending topics and a greater tie-in in terms of the player journey and promotional offers that we provide to them."

Moskowitz noted that leveraging content helps attract new customers, with several media organizations using the company’s content on their own sites. “Ultimately, these articles and this content will help to create awareness around the NorthStar Bets brand and platform, and ultimately drive traffic to our site, which will convert into revenue.”

Keep reading...Show less
hand touching phone

Game-changing Prospects for the iGaming Market

iGaming has grown considerably in recent years. Driven by innovations in web technology and a changing regulatory landscape, online casinos and sportsbooks are more popular than ever.

To understand how the landscape may change moving forward, investors should assess how the industry has evolved in recent years.

Keep reading...Show less
smartphone on podium

Top Trends Shaping the Canadian iGaming Market

From emerging technologies to evolving regulations, the trajectory of iGaming has changed substantially in recent years as the market has experienced significant growth.

In 2022, Ontario's provincial government introduced game-changing legislation that established a regulatory framework for iGaming. Due to this legislation, regulated iGaming successfully displaced the unregulated market, according to Attorney General Doug Downey, creating over 1.6 million active player accounts across more than 70 operator websites as of April 2023 — just over one year following the change.

Ontario's regulation has also laid the groundwork for widespread change in the iGaming space across Canada. As iGaming continues to evolve, it's important to have a deeper understanding of both new and existing trends that will shape the industry's future, as well as regulations.

Keep reading...Show less

Latest Press Releases

Related News

×