Gaming

Announced alongside the new NFT Landscape Report showcasing the digital asset's evolution, this strategic partnership will provide educational tools for Coinchange and TradeZing users to learn more about cryptos, NFTs and applicable uses

Coinchange Financials Inc., a leading company offering an automated crypto wealth management platform, and TradeZing, a live-streaming, social engagement, Web3 platform designed for Millennial and Gen-Z traders, announced today that the companies have entered into a strategic partnership benefiting both parties by allowing them to begin researching, publishing, and sharing any and all information surrounding NFTs, cryptocurrencies, their evolution, and all their applicable uses. Coinchange will be a day one partner, meaning that they will be available on the platform at TradeZing's launch. This gives the company access to its own exclusive channel to create content, the opportunity to receive prime positioning on the website, and further drive Coinchange users to the innovative platform to further educate themselves on the DeFi market and all it entails: cryptocurrencies and NFTs.

TradeZing logo (PRNewsfoto/TradeZing)

"Cryptocurrencies and NFTs investment opportunities are still relatively new to the average trader and continue to evolve," said Jordan Edelson , CEO and Co-Founder of TradeZing. "This partnership will ensure TradeZing users have access to the most up-to-date research on these asset classes, allowing them to spot trends faster and ultimately make better-educated decisions to help build wealth."

In addition to the partnership, Coinchange,TradeZing and Xsolla have also developed the NFT Landscape Report that outlines how the NFT sector has evolved from collectibles to utilities, and finally to their financialization. Specifically, the financialization of NFTs allows for the same exchanges that people used to do with objects such as playing cards, paintings, clothing, or any creatively constructed material for monetary gains. It is a new avenue for artists to acquire acclaim and wealth. In its infancy, there are still many things to be worked through; NFTs are introducing artwork into the DeFi space and allowing for the same kind of financial transactions to be had in a much more global environment for artists than ever before. NFTs further create an equal playing field for digital artists as any other creative.

"At Coinchange, we pride ourselves on democratizing the DeFi market and allowing everyone to have access to it." said Maxim Galash , CEO of Coinchange before continuing, "From your traditional cryptocurrencies like ETH and BTC to what we specialize in: stablecoins, we like to get our hands dirty and be aware of everything that goes on in the market to ensure we offer the best to our users. That mentality is what led us to partner with TradeZing. The partnership will allow us to engage in a much more comprehensive way with the public and give us a much broader reach to further help everyone get access to both information, and the ability to earn yield via their crypto on our platform."

"At Xsolla, we are an example of a fintech company furthering the adoption of NFT for game objects. Pushing forward a higher level of engagement and ownership of the content from the developer to the users/players without requiring knowledge of blockchain technology on both ends," said Chris Hewish , President of Xsolla. "As an innovative leader in game commerce, we continue to solve the inherent complexities of global distribution, marketing, and monetization so our partners can grow audience, engagement, and revenue."In addition to the joint report, the agreement brings together two companies with the shared goal of optimizing the wealth and education of traders, as Coinchange continually conducts research on NFTs and the DeFi space. Coinchange users can access TradeZing's closed beta trial which will start this Summer. TradeZing, which will provide a platform for Coinchange's research, is launching soon.

For additional information or to add yourself to the waitlist, please visit https://www.tradezing.com/ . You can view the full report here .

About Coinchange : Founded in 2018, Coinchange Financials Inc. is an automated crypto wealth management platform. Coinchange automatically rebalances customer assets across 5 blockchains, 15 protocols, and 30 pools to deliver optimal yields. The company is based in Canada with entities around the world, including the US and Europe . The Coinchange app can be downloaded from the App Store and the Google Play Store .

Twitter | Facebook | Instagram | Telegram Announcements .

About TradeZing:

TradeZing is a live-streaming, social engagement, Web3 platform designed for Millennial and Gen-Z traders. The platform harnesses the power of community and content creation across stocks, cryptocurrency, NFTs, and the Metaverse to educate, elevate and entertain. To participate in the invite-only closed beta period, please sign-up at www.TradeZing.com .

Twitter | Facebook | Instagram

About Xsolla

Xsolla is a global video game commerce company with a robust and powerful set of tools and services designed specifically for the video game industry. Since its founding in 2005, Xsolla has helped thousands of game developers and publishers of all sizes fund, market, launch and monetize their games globally and across multiple platforms. As an innovative leader in game commerce, Xsolla's mission is to solve the inherent complexities of global distribution, marketing, and monetization to help our partners reach more geographies, generate more revenue and create relationships with gamers worldwide. Headquartered and incorporated in Los Angeles, California , with offices in Berlin , Seoul , and cities around the world, Xsolla supports major gaming titles like Valve, Twitch, Roblox, Ubisoft, Epic Games, Take-Two, KRAFTON, Nexters, NetEase, Playstudios, Playrix, miHoYo, and more. For additional information and to learn more, please visit xsolla.com

Twitter | Facebook | Instagram

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SOURCE TradeZing

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GAMING00
East Side Games

The Office: Somehow We Manage Mobile Game Available Now

East Side Games Group (TSX: EAGR) (OTC: EAGRF) (" ESGG " or the " Company "), Canada's leading free-to-play mobile game group, in collaboration with Universal Games and Digital Platforms, announced today the worldwide launch of The Office: Somehow We Manage on iOS and Android. The free-to-play idle game is inspired by NBC's critically acclaimed, Emmy® Award-winning U.S. version of The Office which is now streaming exclusively on Peacock.

Watch the launch trailer here .

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Gen.G Officially Names Korean American Artist & Producer Jay Park as the Organization's Executive Music and Entertainment Advisor

Jay Park Executive Produces "Rollin'" (Prod. GroovyRoom) as Newest Theme for Gen.G as Organization Heads Into the League of Legends World Championship

Global esports organization Gen.G today has officially named Korean American record producer, singer-songwriter, recording artist and entrepreneur, Jay Park as the Executive Music and Entertainment Advisor to help Gen.G build the bridge between the Korean music community and gaming. Park will be the executive producer for music and content that showcases big moments for the team and the organization, starting with Gen.G's entrance into the League of Legends World Championship 2022 with Mirani and GEMINI's new song "Rollin','' produced by GroovyRoom, advised by Jay Park .

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G FUEL Celebrates 25 Years of "Fallout" with New Flavor, G FUEL Nuka Cola® Quantum!

Pre-order your G FUEL Nuka Cola® Quantum Collector's Box at GFUEL.com while supplies last!

In celebration of 25 years of wandering The Wastelands in the iconic Fallout ® series, G FUEL — The Official Energy Drink of Esports® — today announced its new flavor, G FUEL Nuka Cola® Quantum, is available for pre-order now at GFUEL.com ! Nuka Cola® Quantum will be available as a Limited-Edition Metal Collector's Box, featuring a 40-serving Energy Tub and an exclusive Fallout® Shaker Cup!

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Venture Valley Makes University of Arizona FORGE Students Virtual Millionaires in Its PC and Mobile Game

Video Game Tournament Winner Reaches 92M+ Profit to Win Venture Valley Tournament and Take Home $2500 Cash Prize

- The business battles were fierce this past Friday night when almost 100 student entrepreneurs took part in the Venture Valley video game tournament held at University of Arizona's FORGE at Roy Place in Tucson . In a FORGE event, University of Arizona FORGE partnered with Venture Valley a fast-paced multiplayer business simulation PC and mobile game from The Singleton Foundation for Financial Literacy and Entrepreneurship . The event also featured the U of A Venture Expo, showcasing student businesses, products, and prototypes.

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Kdrive launches an application that combines Drive-to-earn and GameFi to optimize income for everyone

Reinvigorating and repurposing the tedious daily travels, KDrive intends to become the bright and brilliant successor of mobility apps featuring web3 drive-to-earn concept with GameFiSocialFi elements.

In this mostly automatable and virtual day and age, the demand and desire for daily physical travel are experiencing a significant decline. " Tedious ", " redundant " and sometimes " pointless " can probably encapsulate the feelings of many modern fellows – " Why go out when you can just stay put? ". In response to this, KDrive introduces a novel activity motivator aiming to challenge that way of thinking and to show users what it means to "make the most" of a seemingly trivial routine of most people's day.

Within the ecosystem of KDrive, users are entitled to a number of fascinating in-app features:

  • Drive-To-Earn : In essence, KDrive  is a financial game capable of providing users with a practical income through the means of NFTs. Earned tokens can be then utilized for further in-game activities or transfered to users' wallet for other purposes.
  • GameFi elements : Users are offered a diverse range of attractive NFTs, which allows them to not only earn KDrive tokens on the move but also tailor these "earning equipment" to each user's liking. There are also a number of gaming modes for users looking for a change, including KDrive.
  • SocialFi elements : KDrive plans to build a community of users where one can socialize and participate in various trading activities among others on the in-app, NFT-exclusive marketplace.

NFTs system

The offered range of NFTs can be differentiated according to their rate of profit. Each line possesses certain qualities that directly affects how much users can expect to earn and, consently, their retail price difference. The option for staking is available to users in the demo version, which facilitates the use of strategic buying and saving to achieve the optimal profit. Additionally, there is a possibility for users to create and market their own NFTs to render alternative revenues.

Demo version

Users can anticipate in the demo version sophisticated 3D graphics with most of the aforementioned features, promising a great overview of the ecosystem, though the earning aspect is to be available in the official app release. This is to ensure the smooth operation and tackle heads-on any issues before the official launch to guarantee the best possible experience for the users.

Project legitimacy

A mindful project checking all the boxes for security: SAFU-contracted, KYC-checked and properly audited the best of respective agencies.

Marketing scheme

To ensure the growth of its publicity and community awareness, the project has embarked on several global marketing campaigns and is planning to implement more in future's time, including:

PRE-SALE

  • Widespread news coverage with around 500 titles on various household news platforms, including Yahoo Finance, Bezinga, Morning Star, and so on.
  • Community conferences in the form of AMAs with well-known, creditable channels (e.g. Caesar Calls, Shill Seals, Venoms Calls,...)
  • Advertisements on crypto platforms including Poocoin, Dextool,...
  • Collaboration with renowned KOLs with sizable numbers of followers on Twitter.
  • Community events (e.g. Giveaway, prized competition,...)

PRE-LAUNCH

  • Maintaining and/or increasing the frequency of community conferences
  • Listing on CMC, CGK
  • Maintaining and/or increasing the coverage of advertisements on more crypto platforms.

POST-LAUNCH

  • Maintaining and/or increasing the frequency of community conferences
  • Maintaining and/or increasing the coverage of advertisements on more crypto platforms.
  • Collaboration with taxi lines to further promote awareness as well as offer an alternative source of income for taxi drivers.
  • Collaboration with renowned mobility service providers in the world

Presale on Pinksale: From 12 October 2022 02:00 (UTC) to 14 October 2022 14:00 (UTC)

Social Media

Twitter: https://twitter.com/kdrivetoken
Telegram: https://t.me/kdrivetoken
Website: https://kdrive.io/
Docs: https://docs.kdrive.io

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SOURCE KDrive

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Therapeutic Role-playing Game 'Critical Core' Empowers Youth

'Critical Core' is an innovative and interactive game designed to inspire social confidence and build self-esteem for neurodiverse adolescents

Game to Grow a non-profit organization dedicated to the use of games for therapeutic, educational, and community growth, released Critical Core this Fall, a first-of-its-kind, tabletop RPG (role-playing game) designed specifically for children and young adults on the autism spectrum, as well as those with ADHD and other learning and processing differences.

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essence makeup Taps into Cosplay Community with First Twitch Activation

Essence makeup a buzzy range of affordable and fun-to-use cosmetics, is thrilled to announce its debut in the gaming space with its first activation on global streaming platform Twitch.

essence makeup Taps into Cosplay Community with First Twitch Activation

To further expand its digital presence and reach new audiences, essence has joined forces with leading full-service strategic marketing agency Ader and Twitch streamer and creator Emiru to host a namesake cosplay contest that will stream live on the platform on Tuesday, October 25 . Designed to foster creativity and community, the contest will feature categories of different cosplays in which fans submit their photos via Reddit and are judged by Emiru and a panel of other top Twitch streamers for a chance to win $30,000 in prizes.

"At its core, essence is fun makeup for fun people, and what's more fun than cosplay?" said Jill Krakowski , Chief Marketing Officer at Cosnova, Inc. "Knowing many of our consumers are in the gaming space, we've been exploring different ways to get involved. Social media has been pivotal in growing essence and as the ultimate social platform for gamers, we feel Twitch offers an opportunity to connect with the gaming community in a way that resonates with the brand."

essence, which is widely known for its viral Lash Princess Mascara, continues to generate significant growth, increased market share, and record-breaking sales performance at key retailers each quarter largely due to its evolving digital strategy. Building on the success essence has seen on platforms such as TikTok and Flip, gaming is a natural next step for the brand, whose audience is primarily Gen Z.

"essence's fun-spirited brand ethos is a great fit for an audience immersed in and connected through play," said Shini Reddy Wark, Chief Growth Officer, Ader. "We're excited to produce this unique and interactive experience that enables a natural and meaningful connection between essence and the gaming community. Gaming is a perfect venue for the individuality and expression that essence provokes."

To attract participants and viewers, Emiru and essence will both be engaging in a series of promotional activities leading up to the event including social posts, livestreams, and short form content.

Participants can submit entries on Emiru's Reddit community at reddit.com/r/emiru until October 23, 2022 , at 11:59pm PT . Winners will be announced during the Twitch livestream on twitch.tv/emiru on October 25, 2022 .

About essence makeup
essence cosmetics provides user-friendly and affordable makeup options that bring joy to the often serious world of beauty. Beauty doesn't have to cost a lot, and essence proves everyday that excellent quality and innovation is not a question of price. essence's range of color cosmetics are majority manufactured in Europe with ingredients that comply with the strict standards of the European Union Cosmetics Directive and United States FDA. Products are 100% cruelty-free as well as vegan, paraben-free, gluten-free and alcohol-free as often as possible. For further information on essence makeup, visit essencemakeup.com.

About Cosnova Beauty
cosnova Beauty with headquarters in Sulzbach, Germany is a family-owned company founded by Christina Oster-Daum and Javier González in 2002. At the end of the fiscal year 2021, cosnova Beauty had around 650 employees around the world. Meanwhile, its cosmetic brands essence and CATRICE are sold in over 80 countries in Europe , North and South America , the Middle East , Asia , Oceania and Africa . The company's customers include drugstores, food retailers, department stores, perfumeries and fashion chains as well as various online trade partners. In addition, essence and CATRICE are also each represented with their own online stores

About Ader
Ader is a full-service, strategic marketing agency activating publishers and endemic brands in gaming including Amazon, Samsung, Activision Blizzard, Hershey's, Sega, Epic Games, and Warner Bros. Founded in 2015, Ader understands the complexity and opportunity of the evolving industry - the creators, the communities, the platforms - and facilitates intelligent collaboration through Consulting, Campaign, Live, Event, Produced, Experiential and Metaverse solutions, capabilities and services. Ader is a sister company to NRG, an integrated media company, and highest viewed esports organization in the world, with competitive esports teams including SF Shock and NRG Valorant, and O&O media properties Full Squad Gaming. For more information on Ader, visit www.adergaming.com .

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SOURCE essence makeup

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