QuickBooks Introduces New Way to Shop Small with Holiday Gift Guide; 93% of Consumers Say Supporting Small Businesses this Holiday Season is Important New survey data released today from INTUit QuickBooks reveals that 93% of U.S. shoppers say supporting small businesses this upcoming holiday season is more important than ever because of the pandemic. Furthermore, nearly half of consumers are more likely to try new ...

QuickBooks Introduces New Way to Shop Small with Holiday Gift Guide;
93% of Consumers Say Supporting Small Businesses this Holiday Season is Important

New survey data released today from INTUit (Nasdaq: INTU) QuickBooks reveals that 93% of U.S. shoppers say supporting small businesses this upcoming holiday season is more important than ever because of the pandemic. Furthermore, nearly half of consumers (48%) are more likely to try new businesses than they were pre-pandemic, presenting a large opportunity for retail-based small businesses looking to maximize their holiday sales. In addition to the newly announced data, QuickBooks also launched its first QuickBooks Holiday Shopping Guide, a curated list of small businesses ideal for any shopping list this holiday season.

The QuickBooks Commerce Small Business Shopping Report highlights data on consumer shopping attitudes toward small businesses. The survey of 2,000 U.S. adults underscores the fundamental shift in consumer shopping behavior as a result of the pandemic - shedding light on both the opportunities and challenges ahead for small business owners, particularly with the holiday shopping season approaching.

Despite consumers' overwhelming support of shopping small, small business owners need to remove barriers that prevent shoppers from actually making a purchase. Having an online presence that not only aids in the discovery of the business but also drives sales is more critical than ever. Nearly half (48%) of the consumers surveyed stopped shopping at a store they visited before the pandemic because the business didn't have an online store. Additionally, 53% have considered using a business, but changed their minds because the business did not have a website . Other key findings of the research include:

  • Consumers value convenience. Nearly half (44%) of consumers enjoy online shopping because they don't need to leave the house, and around a third of consumers like online shopping for the ease of finding products (33%), speed of researching and comparing products (32%), and as a result, finding the most affordable option (31%).
  • Technical and shipping issues frustrate consumers. 83% of online shoppers have experienced technical issues at least once or twice while shopping or browsing on small businesses' websites, posing a threat to sales conversion. Furthermore, shipping is the biggest challenge for about 29% of consumers who have shopped with small businesses online, particularly high shipping costs (22%).
  • Consumers want the best of both worlds. For 56% of consumers, their shopping journey often involves both online and in-person channels, known as "omnichannel shopping." This means a majority of consumers are either looking at products in-store and then purchasing online, or finding products online and then buying them in store.

"Our research shows that consumers want to support small businesses, but they often aren't able to provide consumers with the online shopping experience they've come to expect, missing out on potential sales," said Shilpa Reddy, Vice President of QuickBooks Commerce at Intuit. "We introduced QuickBooks Commerce to help small businesses break the barrier of selling online, while being able to expand to other channels, so that they can adapt and thrive to the omnichannel shopping experiences consumers demand."

Intuit launched QuickBooks Commerce in 2020 to help businesses manage the business and operational complexities and meet consumers' desire for "omnichannel shopping" that includes across multiple channels. The offering allows businesses to better manage products, orders, inventory and fulfillment across multiple online and offline sales channels, so they can expand their customer base by meeting consumers where they are.

"As a business owner that sells through multiple channels – direct to consumer, wholesale, Amazon – ensuring that we have one place to manage all of our inventory and sales is critical, especially leading up to a busy holiday season," said Craig Zucker, founder of Speks. "Managing our inventory and fulfilment across all sales channels while also integrating seamlessly with our accounting system through QuickBooks Commerce gives our small team more time and resources to focus on expanding our customer base and developing new tactile products to make the world a happier, more creative, and more productive place."

Introducing the QuickBooks Holiday Shopping Guide

This holiday season, Intuit is making it easier for consumers to shop small through a curated small business guide to help shoppers find creative, bespoke holiday gifts. The QuickBooks Small Business Holiday Shopping Guide allows shoppers to find and support small businesses from around the country. The range of QuickBooks customers and products spotlighted in the guide showcases the innovations and ingenuity of American entrepreneurs.

The QuickBooks Small Business Holiday Shopping Guide features a range of inspiring entrepreneurs who offer unique gifts:

Small Business Resources to Support an Omni-shopping Experience

Beyond the QuickBooks platform's products and services designed to help small businesses grow and thrive, there are a range of online resources from the QuickBooks Resource Center to help small businesses prepare for the holiday shopping season:

About Intuit:

Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving approximately 100 million customers worldwide with TurboTax , QuickBooks , Mint and Credit Karma , we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible. Please visit us for the latest information about Intuit, our products and services, and find us on social .

The QuickBooks Commerce Small Business Shopping Report was conducted by Wakefield Research among 2,000 nationally representative U.S. adults ages 18+, between July 28th and August 4th, 2021, using an email invitation and an online survey. The data has been weighted to ensure reliable and accurate representation of U.S. adults ages 18+.

Intuit QuickBooks:
Kim Amsbaugh

Jennifer Garcia

News Provided by Business Wire via QuoteMedia

S&P Dow Jones Indices Announces Changes to the S&P/TSX Composite Index

TORONTO , Dec. 3, 2021 /CNW/ - As a result of the quarterly review, S&P Dow Jones Indices will make the following changes to the S&P/TSX Composite Index prior to the open of trading on Monday, December 20, 2021 :

S&PTSX COMPOSITE INDEX December 20, 2021

Keep reading... Show less

PayPal Processed More Than $188 Million in Donations This Giving Tuesday, Setting New Record for Global Day of Giving

- PayPal today announced that it processed a record-breaking $188 million globally this Giving Tuesday, the largest amount raised on the platform for the global day of giving since Giving Tuesday's inception in 2012. More than 1.6 million PayPal customers across 193 markets donated to causes they care about, amounting to over 2.1 million donations in total.

Keep reading... Show less

TurboTax Has Every Tax Situation Covered Whether Doing Taxes Yourself or With the Help of a TurboTax Live Expert

TurboTax Live Transforms the Assisted Tax Prep Experience with AI-Powered Expert Matching to Pair Filers with a Tax Expert for Help Along the Way Through TurboTax Live or to Hand Off Taxes Completely with TurboTax Live Full Service

TurboTax, from INTUit (NASDAQ: INTU), the global technology platform that makes TurboTax , QuickBooks , Mint , Credit Karma , and Mailchimp , announces the launch of its products for tax year 2021. Whether filers want to do their taxes themself with TurboTax Online , get expert help as they go with TurboTax Live , or hand them off to a dedicated tax expert with TurboTax Live Full Service , TurboTax helps taxpayers file with complete confidence.

Keep reading... Show less

PayPal Powers Pay Later Offerings for Wix Merchants This Holiday Season

PayPal Holdings Inc. (NASDAQ: PYPL) today announced that Wix (Nasdaq: WIX) merchants can offer PayPal Pay in 4* and PayPal Credit** through a dedicated Pay Later checkout button, as well as present Pay in 4 messaging earlier in the shopping journey. With many businesses expressing optimism this holiday season, PayPal Pay Later solutions provide Wix eCommerce merchants in the U.S. with another way to help maximize this all-important time of year.

Keep reading... Show less

Intuit Accountants Announces New Products and Updates for Tax Year 2021

To help prepare tax professionals for the upcoming tax season, Intuit Accountants shares new tax software updates for ProConnect Tax Online®, ProSeries®, and Lacerte®

Today, Intuit Accountants , from Intuit (NASDAQ: INTU), the global technology platform that makes TurboTax , QuickBooks , Mint , Credit Karma , and Mailchimp , is announcing its latest updates to its products and services including ProConnect Tax Online ® , ProSeries ® , and Lacerte ® for the upcoming tax year. Intuit works each year to offer the most efficient tools for tax professionals.

Keep reading... Show less

PayPal and the Congressional Black Caucus Institute Release New Research Examining the Racial Financial Health Gap

- PayPal Holdings, Inc. (NASDAQ: PYPL) and the Congressional Black Caucus Institute (CBCI), in partnership with two historically Black colleges and universities (HBCUs) Dillard University and Wiley College released new research as part of PayPal's commitment to advancing racial equity. The white paper, titled "Reducing the Racial Financial Health Gap: The Opportunity for Responsible Fintech," addresses the importance of financial health in the Black community and the unique role that financial technology (fintech) companies can play in reducing the financial health and wealth gaps.

The paper was funded as part of PayPal's $535 million commitment announced in June of last year to support Black-owned businesses, strengthen underserved communities and address economic inequality. A critical component of the commitment involves partnering with non-profit and public sector experts to explore the breadth of the racial wealth gap and the potential solutions that the public and private sectors can implement to help close it.

Keep reading... Show less

Top News

Related News