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GameSquare, an International Esports Company, To Be Featured on BNN Bloomberg

Not for distribution to U.S. news wire services or for dissemination in the United States

GameSquare Esports Inc. (CSE: GSQ; FRA: 29Q1) (" GameSquare " or the " Company "), an international esports company, is pleased to announce that it is scheduled to be featured on BNN Bloomberg throughout the day and evenings. Investors can learn more about the opportunities in esports during an interview held with the Company's CEO, Kevin Wright, which will be aired until December 13, 2020. The feature follows the announcement by GameSquare that the Company has entered into a letter of intent with Reciprocity Corp. (" Reciprocity ") to form a leading international esports company (the " Transaction "). For more information about the Transaction, please see the Company's press release dated November 25, 2020, which is available under the Company's SEDAR and Canadian Securities Exchange (" CSE ") profiles at www.sedar.com and www.thecse.com respectively. NewZoo, an esports consulting firm, estimates that the total global esports audience in 2020 will reach 495 million and that global esports sponsorships and media rights will grow to US$1.2 billion by 2023.

"I am pleased that GameSquare will be featured on BNN Bloomberg, a leader in Canadian business news reporting, and that I had the opportunity to discuss what we view as a tremendous opportunity in esports," said Kevin Wright, CEO of GameSquare. "Esports is bringing together global brands seeking to connect with fans and enthusiasts. The growing audience numbers and the financial commitment by global companies supports our thesis that esports is one of the fastest growing forms of entertainment and in my view GameSquare is well positioned to benefit from that growth. Additionally, we believe that there is an outstanding opportunity to consolidate leading esports companies into the GameSquare group of companies."

About GameSquare

GameSquare is an international esports company headquartered in Toronto, Canada. The Company is seeking to acquire additional assets and entities serving the esports market and, more broadly, in sports and entertainment. GameSquare's acquisition of Code Red Ltd. (" Code   Red "), an esports talent agency, provided an initial foothold in Europe through its UK operations. Code Red represents leading on-screen talent, players and influencers and works with leading global brands to develop influencer campaigns and esports marketing strategies.

For further information, please contact Kevin Wright, CEO of GameSquare:

Email: kevin@gamesquare.com
Phone: (416) 861-2267

Forward-Looking Information

This news release contains "forward-looking information" and "forward-looking statements" (collectively, " forward-looking statements ") within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects", or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans", "budget", "scheduled", "forecasts", "estimates", "believes" or "intends" or variations of such words and phrases or stating that certain actions, events or results "may" or "could", "would", "might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements. In this news release, forward-looking statements relate, among other things, to: the business, strategy and operations of the Company, the proposed synergies among GameSquare and Reciprocity, the Company's ability to execute its business plan, NewZoo's estimate of the 2020 total global esports audience and its estimate of the value of 2023 sponsorships and media rights, and BNN Bloomberg's airing of an interview with the Company's CEO. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: general business, economic, competitive, political and social uncertainties. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on the forward-looking statements and information contained in this news release. Except as required by law, GameSquare assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.

Neither the CSE nor its Market Regulator (as that term is defined in the policies of the CSE) accepts responsibility for the adequacy or accuracy of this release.


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