GameSquare Esports Inc. Subsidiary GCN Announces Contract Win with Van Wagner

- March 25th, 2021

GameSquare Esports Inc. an international gaming and esports company, is pleased to announce that the Gaming Community Network has signed an agreement with Van Wagner to provide production and promotional campaign services for a multi-tournament collegiate series. Van Wagner’s Collegiate Services Division is a leading multimedia rights holder focused on sponsorship and media sales for college athletic departments …

GameSquare Esports Inc. (CSE: GSQ; FRA: 29Q1) (“ GameSquare ”, “ GameSquare Esports ” or the “ Company ”), an international gaming and esports company, is pleased to announce that the Gaming Community Network (“ GCN ”) has signed an agreement with Van Wagner to provide production and promotional campaign services for a multi-tournament collegiate series. Van Wagner’s Collegiate Services Division is a leading multimedia rights holder focused on sponsorship and media sales for college athletic departments and NCAA conferences. There will be three tournaments in 2021 that will include qualifying tournaments for each of Van Wagner’s 10 NCAA conference partners culminating with the top teams from each conference competing for the overall event championship.

“Esports is a form of competition that is highly entertaining and incredibly engaging,” said Justin Kenna, CEO of GameSquare. “The opportunity to work with Van Wagner, an industry leader in sports and entertainment, is exciting and speaks to the forward thinking of our clients. Further, this contract is a testament to the quality of professionals at GCN and, in my view, this agreement with an industry leader is clear evidence that GCN can deliver significant revenue by providing world-class service to top companies. I am looking forward to more announcements as GCN converts their substantial pipeline into meaningful sales.”

“We are extremely pleased to partner with GCN to produce these tournaments,” added Mark Donley, Senior Vice President at Van Wagner. “GCN’s reputation for outstanding work is well known and they have a well-connected team of professionals that deliver top-calibre events and promotions. We continue to be bullish on esports as a valuable vertical for our NCAA conference partnerships. This agreement with GCN will allow us to jointly build equity in this series as well as continue our ongoing efforts to create new platforms for our collegiate partners to generate revenue streams and engage its constituents through new mediums. We look forward to working with senior leadership and the entire team at GCN to deliver a top-notch series of esports tournaments for our NCAA conference partners and corporate clients.”

About GameSquare Esports Inc.

GameSquare Esports Inc. is an international gaming and esports company headquartered in Toronto, Canada. The Company is seeking to acquire additional assets and entities serving the gaming and esports markets and, more broadly, in sports and entertainment. GameSquare’s acquisition of Code Red Esports Ltd. (“ Code Red ”), an esports talent agency, provided an initial foothold in Europe through its UK operations. Code Red represents leading on-screen talent, players and influencers and works with leading global brands to develop influencer campaigns and esports marketing strategies. The Company’s second acquisition of Reciprocity Corp. provides access to Asia, Latin America and North America. Its gaming and esports assets include: a CrossFire franchise in China that it owns with its partner LGD Gaming, a 40% interest in a League of Legends team that competes in Latin America, and, its wholly owned subsidiary corporation, GCN, a digital media company focusing on the gaming and esports audience based in Los Angeles, USA.

About Van Wagner

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

Contact

For further information, please contact Kevin Wright, President of GameSquare Esports Inc.:

Email: kevin@gamesquare.com
Phone: (416) 861-2267

Forward-Looking Information

This news release contains “forward-looking information” and “forward-looking statements” (collectively, ” forward-looking statements “) within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as “expects”, or “does not expect”, “is expected”, “anticipates” or “does not anticipate”, “plans”, “budget”, “scheduled”, “forecasts”, “estimates”, “believes” or “intends” or variations of such words and phrases or stating that certain actions, events or results “may” or “could”, “would”, “might” or “will” be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements. In this news release, forward-looking statements relate, among other things, to: details of the tournaments that are scheduled to be held in 2021, the Company’s ability to create new platforms, generate revenue streams and engage its constituents through new mediums, expectations of GCN sales and revenue and the esports industry more broadly, the business and operations of the Company, and the Company’s ability to execute its business plan. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: general business, economic, competitive, political and social uncertainties. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on the forward-looking statements and information contained in this news release. Except as required by law, GameSquare assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.

Neither the Canadian Securities Exchange (“ CSE ”) nor its Market Regulator (as that term is defined in the policies of the CSE) accepts responsibility for the adequacy or accuracy of this release.


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