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This profile is part of a investor education campaign. The profile provides detailed information which was sourced and approved by dynaCERT Inc. in order to help investors make better investment decisions. The Company’s support of Investing News Network ensures we can continue to bring you unbiased, independent news and information.

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dynaCERT – Carbon Emission Reduction and Fuel-saving Technology


dynaCERT Inc. (TSXV:DYA; OTC:DYFSF) is a growing green energy company focused on delivering its patent-pending Carbon Emission Reduction Technology to a global marketplace. The HydraGenTM is a computerized on-demand electrolysis system that supplies the air intake of internal combustion engines with timed releases of hydrogen and oxygen gases.

The HydragenTM is currently sold in North America and abroad for use in on-road applications. Developed by dynaCERT’s team of engineers and a former NASA scientist, the product has been road-tested over 20 million miles. Third-party validated testing results show that HydraGenTM is a unique technology with the ability to reduce carbon emissions and enhance fuel efficiency.

“With more than $30 million invested, we’ve worked to deliver a unique electrolysis system that would generate hydrogen and oxygen on demand to create a cleaner, more efficient burn,” stated dynaCERT CEO and President, Jim Payne, one of the original angel investors in the company. “We’re confident we have a product that is ready to take to market.”

dynaCERT is targeting Q4 to begin shipping the first of its proprietary HydroGenTM units for the trucking industry. The company is currently focusing sales on large fleets with maintenance teams that can be trained for installation.

Through partnerships with industry leaders, major corporations and government bodies, dynaCERT is strengthening its position in the trucking industry while expanding into the light truck, rail, marine and stationary generator markets.

“Following our initial sales to the trucking industry dynaCERT plans to increase research and development for the light truck, rail and marine markets alongside studying the integration of our hydrogen-producing technology with fuel cells for off-grid home energy production”, explained Payne.

Investment Highlights

  • Patent-pending HydraGenTM system supplies engine with pure hydrogen and oxygen gases to generate a cleaner, more efficient burn
  • In-house testing shows improved fuel economy and significant emission reductions
  • Production and first sales of HydraGenTM systems for the trucking industry to begin in Q4 2016
  • Initial testing phase with a new compact HydraGenTMunit designed for the automotive car and light truck market
  • Cut-the-cord energy program underway to develop off-grid solutions for the global housing energy market
  • R&D facility for large stationary power generator, marine and rail markets

Key Technology: HydraGenTM

Delivering Carbon Emission Reduction technologies and cutting edge solutions for a global market.

dynaCERT’s HydraGenTM system is a portable, safe and reliable aftermarket technology that uses distilled water to produce hydrogen and oxygen gases on demand for use in internal combustion engines. The HydraGen™ has the ability to test various concentrations of hydrogen and oxygen mixtures to calibrate the perfect formula for specific engine types, maximizing benefits. The technology is designed with safety features that ensure hydrogen is never stored within the unit.


The system includes a smart engine control unit (ECU) which reads, collects and stores data pertaining to fuel efficacy and emissions. dynaCERT’s Smart ECU can interface with the onboard computer of any engine and can be remotely accessed by both the company and end users, allowing for the monitoring of Carbon Credits and GPS tracking.

“Our team, led by a former RIM technology expert, has developed a smart ECU that is constantly learning, gathering analytics, and producing algorithms to modify the flow of gases depending on the condition variables—climate, altitude, hills, torque, humidity, etc.—to find the sweet spot,” said Payne. “That is something that certainly separates us from anything else in the market.”

Introducing hydrogen into the air intake of a diesel engine creates a cleaner, more efficient burn.


Conventional emission control solutions treat engine exhaust gases after the burn, at the expense of power and fuel economy. The HydraGenTM system treats toxic emissions at the source.

Benefits of the technology include:

  • increased fuel economy
  • increased torque
  • extended engine oil life
  • significant reduction in carbon emissions

A third-party validation testing of dynaCERT’s HydraGenTM technology has been completed and the Company is currently waiting for the data and results. The validation process was carried out at an Ontario University lab on behalf of dynaCERT and in conjunction with the Ontario government. The lab is also working to help the government establish a carbon-credits system for the technology.

dynaCERT is currently building out a new 8,000 square foot facility that will begin producing HydraGenTM units in the fall of 2016 at a capacity to manufacture up to 2,000 units per shift monthly. The units retail for US$8,750 or US$10,000 installed.

Diesel Trucking Market

Carbon emission reduction and increased full economy are the HydraGenTM’s two most critical features for the transportation industry of today and tomorrow.

The U.S. trucking industry represents an estimated 15.5 million trucks with an average of 192,000 new trucks sold each year and accounts for nearly 13 percent of the nation’s total fuel consumption. Fuel is the number one largest fixed cost for the trucking industry.

dynacert3dynaCERT’s initial HydraGenTM unit design is targeted at transport trucks and is capable of delivering 3 liters per minute. The system is powered directly from the vehicle’s power system for high electrical efficiency. The water reservoir is housed in the cab of the truck and the rest of the system is contained in a light weight, impact resistant, Kraton modified ABS cabinet that is mounted to the outside of the vehicle.

While initial production will focus on sales to the trucking industry, the company is also poised to become a major supplier of carbon emission reduction technology to the automotive, light-truck, rail, marine and off-grid power sectors.

Automotive car and light truck market

The HydroGenTM provides a permanent at-the-source solution to reduce carbon emissions in diesel automotive and light truck engines while improving fuel consumption.

dynaCERT has completed Phase 1 testing of a new compact version of the HydraGenTM unit—smaller than a cereal box—for use in diesel-powered cars and light trucks. This new model has been installed on a 2.0 liter turbo diesel Volkswagen Passat and testing of the technology has been carried out at the company’s own facility. Phase 2 testing has now been initiated at a third facility for confirmation and validation. Further long-term, large-scale testing will involve the participation of one or more diesel engine and automobile manufacturers.

Large stationary power generator, rail and marine markets

dynaCERT has designed a 300 liter/minute HydraGenTM unit for use in large stationary power generation combustion engines for the utilities, rail and marine industries.


dynaCERT has pilot tested the technology on a Wartsila 9R32 stationary power generator in the Caribbean for a subsidiary of InterEnergy. Testing results have exceeded expectations showing up to 9 percent in fuel savings.

Nearly three-quarters of installed generating capacity in the Caribbean is diesel-engine based. InterEnergy itself owns and operates over 1,000 power generation and distribution assets in Latin America and the Caribbean.

dynaCERT has an application filed for a grant to initiate a full-scale phase-2 testing of the 300 liter/minute unit. Once this phase of testing is successfully completed the company will move toward full commercial rollout. The unit will retail for up to US$500,000 with a return on investment period of eight months at approximately five percent fuel savings.

Wartsila engines are commonly used on transport shipping vessels. The sales potential in this market is remarkable. Outfitting just one cargo ship could generate close to $1 million in sales. Globally, there are more than 90,000 commercial cargo ships in operation today.

Cut the Cord: off-grid energy solutions

dynaCert’s R&D team is working to combine its HydraGenTM system with solar, advanced storage and fuel cell technologies to provide off-grid solutions to the global housing energy market.

In the near future, fuel cells are expected to replace conventional furnaces and utility power grids for heating and powering homes and offices. New technology has cut hydrogen fuel cell costs to $50 per kilowatt of power and emerging advancements are expected to significantly cut costs further.

dynaCERT’s off-grid study is aimed at using its proprietary technology to produce pure hydrogen gas to recharge hydrogen fuel cells. The company has formed a committee to lead the study. Members include energy market expert Dr. Richard Lu, solar energy expert Dr. Richard Bower, PhD (Physics) previously Senior Policy and Energy Advisor to Prime Minister and Privy Council Office and dynaCERT Director Ronald Perry.


Jim Payne—President, CEO and Director

Jim Payne has successfully built and managed his own private companies for more than 38 years. He has years of experience in accounting, business leadership, and the legal aspects of governance. With a strong leadership presence, Payne is leading dynaCERT in a way that has helped to streamline corporate activities, generate growth, form new partnerships, and bring the corporate vision to a reality. Payne also serves as CEO of his privately held consulting, project management and real-estate development company, operating in the GTA and surrounding areas. He graduated from St. Clair College in Construction Engineering, Project Management and Estimating in 1974.

Ms. Yumey Fernandez, CPA, CGACFO and Corporate Secretary

Ms. Fernandez graduated from York University with a Bachelor of Administration Studies with a specialty in Accounting and completed her CPA designation (Chartered Professional Accountant) in 2016. She has worked in administration and accounting roles with organizations in the Private, Public and Not for Profit sectors across North America. She joined dynaCERT in August 2012 and assumed the responsibilities of Corporate Secretary in August 2013 and CFO in February 2015.

David Bridge—Chief Operating Officer

Mr. Bridge has an extensive background in managing technology operations and multi-million dollar corporate ventures. He is an accomplished leader with extensive knowledge of restructuring and streamlining IT to increase efficiency and reduce cost. Mr. Bridge has held several senior IT positions with major firms for the past 25 years as well as successfully led teams at AMD, RBC Financials, Virgin Mobile and Blackberry. As the senior IT leader, he helped Virgin Mobile in Canada expand from a start-up to a key competitor in the Telecommunications sector. In his most recent position at Blackberry as a Director of Infrastructure, Architecture and Engineering, he led a high performance team that designed and supported large scale enterprise wide systems.

Michael Elwood—Sales and Marketing

Michael Elwood was the Founder of KanMac™ Electric, a Canadian company working in conjunction with McMaster University and MacAUTO. As well, he is the Founding Chair – Board of Directors for Electric Mobility Canada (EMC) where he chaired and co-authored Canada’s Electric Vehicle Technology Roadmap. He also started the HUB Committee which is a Federal group that works to implement the Roadmap and tackle and streamline issues between business and government.  He has sat on a number of boards and committees both at the federal and provincial level of Government in Canada and the United States. He has a long list of political contacts and a vast knowledge of how to work with Governments here and abroad.
Over the years he has lead a number of SME through Whole Branding Sessions with a focus on helping companies establish a brand presence. Companies such as Rea Magnet Wire, AddEnergie Technologies’, Planit Hockey, Trilogy, Laylor Performance Systems, Dark Horse Sport and Canadian Institute for Electrification have all benefited from his expertise.

Gonzalo Labbe—Operations

Gonzalo Labbe is the Operations/General-Management Executive previously working in South America in Transport, Oil & Gas, and Retail/Service industries. His expertise is in building/improving organizational processes, measurement systems and infrastructure to maximize business results in manufacturing and service operations in multiple plants and products, managing profitable relationships. Labbe has a proven track-record of delivering optimal results in complex environments, leading effectively and achieving continuous improvement through cross functional/multidisciplinary and multicultural teams and managing change to drive organizational performance.

Peter Ross—Product Development

Peter Ross graduated from George Brown College in management and began his career in plant management and quickly moved into custom machining, fabrication and design of non-metallic components and point of sales items. In early 1995 he started his own company which grew into an aerospace specific supplier with 40 employees and sales in excess of $4 million in profits. The company supplied parts in numerous manufacturing disciplines, including but not limited to machining, metal stamping, welding, sewing and assembly to AS9100 standards.

Dave MacMillan—Manufacturing

For over fifteen years David MacMillan managed the manufacturing side of a high end custom woodworking shop and supervised over 70 employees. He followed this with 15 years as the Operations Manager of a custom hydraulic overhaul and repair facility with over 50 employees. MacMillan joined dynaCERT in June 2013 to work with the product development team and oversee manufacturing of the company’s technology.

Ruston Hoffman—Manufacturing

Ruston Hoffman is an Engineering Technologist who graduated from Mohawk College of Applied Arts and Technology (2008). His experience includes assembling and testing mechanical products. He’s also been a lead technologist on custom projects for Liburdi Automation Inc, deploying his knowledge of electrical processes, schematics and assemblies.

Robert K. Maier—Director

Robert Maier, MBA P.Eng., is a Mechanical Engineer who has spent over 30 years building machinery and technology companies. He served as president of MKG Inc., Kaperal Corp, and Semco Technologies which are all Ontario companies. He was also the COO of MTA, a coal-mining equipment manufacturer in Pittsburgh. In addition he has served as VP Manufacturing for Skyjack Inc. and VP and director for Puma Engineering. All these companies developed and manufactured technology locally and shipped the products worldwide. Since 2011 he has been the President of SPS North America.

Wayne Hoffman—Director

Wayne Hoffman has served as a member of the Corporation’s Business Advisory Committee since October 2007. He is a Chartered Accountant and business executive with one of America’s finest companies, Deere & Company, a corporation that is customer driven and places a heavy emphasis on quality and teamwork. He served as Vice-President, Finance at John Deere Limited for 25 years and President of John Deere Credit for over 8 years. As well, Hoffman spent two years in Deere & Company’s Business Development Dept. responsible for mergers and acquisitions.

Dr. Richard Lu—Director

Dr. Richard Lu has more than 25 years of global experience developing and implementing business strategies for organizations in North America, Europe and Asia. He has extensive experience in the energy industry. He was the President of Sky Solar (Canada) Ltd., and a Managing Director at Sky Solar Holdings Co., Ltd. Dr. Lu was the VP of Business Development at ARISE Technology Corporation, where he was instrumental in securing its long-term supply chain funding of close to $1 billion dollars. He also previously held the position of Chief Conservation Officer and VP of Toronto Hydro Corporation, where he developed and executed a sweeping portfolio ($110 million) of Conservation, Demand Management and Distributed Energy programs and was instrumental in creating an energy conservation culture in Ontario. Prior to that he was the Vice-President of Environment, Health and Safety, ensuring Toronto Hydro Corporation’s commitment to providing a safe and healthy workplace for employees and the strategies for achieving sustainable development and growth are successfully met. Lu has held senior positions with Enbridge Gas Distribution, Husky Injection Molding Systems Ltd., and Dillon Consulting.

Ronald Perry—Director

Ronald Perry serves as Vice-President of Metanor Resources and has been its Treasurer and a Director since March 2007. Perry has over 35 years of accounting, financial and entrepreneurial business experience in high technology, venture capital and merchant banking companies. Since the year 2000, he has been the Founder and serves as President of Briolijor Corporation, a financial consulting company to both private and public corporations. Perry has been involved in all facets of business including statutory reporting, internal controls, legal aspects as well as all administrative responsibilities. He serves as a Director of Manitex Capital Inc. and was a Director of Pinetree Capital. Perry is a Chartered Accountant and holds a Bachelor of Commerce in Accounting and Business Administration from the Concordia University. He also has a Graduate Diploma in Accountancy from the Concordia University.

Dr. Elliot Strashin—Director

Dr. Elliot Strashin brings with him a wealth of experience across a number of industries. His involvement with public mining companies began with Maple Minerals from 1996 – 2001, where he served as a director. In April of 1999 he joined the board of Canadian Golden Dragon Resources as Corporate Secretary and became President and CEO in January of 2000. He continues to serve Dragon under its new name, Trillium North Minerals, as CEO and President. Dr. Strashin is also CEO and President of Strashin and Sons Limited, a private real estate development company that specializes in LEED1 certified, green building. dynaCERT’s plant and offices are located in one of these buildings. In keeping with his green focus, Dr. Strashin has also involved himself in green technologies as a co-founder of Ellsin Environmental Ltd., which has built a prototype tire recycling plant in Sault Saint Marie and is a wholly-owned subsidiary of Environmental Waste International Inc. He is also a 50 percent shareholder and CFO of Puma Hydrocarbons, a company whose purpose is to promote and generate sales for green technologies, including dynaCERT products.

David BridgeSenior Advisor & Head of Engineering and IT.

David Bridge has an extensive background in managing technology operations and multi-million dollar corporate ventures. He is an accomplished leader with extensive knowledge of restructuring and streamlining IT to increase efficiency and reduce cost. Bridge has expertise in the design and delivery of customer focused, cost effective, scalable and high-performance IT infrastructure and applications and in-depth business and technical skills needed to solve business problems with innovative solutions.

Bridge has held several senior IT positions with major firms for the past 25 years.   In addition, he has successfully launched 2 privately held start-ups. Bridge has led successful teams at AMD, RBC Financials, Virgin Mobile and at Blackberry. Bridge has also held a senior position as a consultant at WSIB where he led a transformational initiative to migrate the company from its legacy platform to a new cloud infrastructure that provided high availability, scalability, and full disaster recovery capability.

As a senior IT leader at Virgin Mobile, he helped launch Virgin Mobile in Canada helping it to expand from a start-up to a key competitor in the Telecommunications sector.

In his recent position at Blackberry as a Director of Infrastructure, Architecture and Engineering, he led a high performance team that designed and supported large scale enterprise wide systems.

Bridge graduated from Seneca College in Computer Studies. He also attended York University for 2 years where he studied Computer Science.

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