Gensource Potash CEO Discusses Developments in CKOM Podcast

In a recent interview with News Talk 650 CKOM Gensource Potash Corporation (TSXV:GSP) President and CEO Mike Ferguson discussed the goals of Gensource Potash, as well as the future of the potash industry.
As quoted in the interview:

It’s a project of a very different sort. Gensource has a different view of the potash industry and is of the view that to be successful at entering the industry you need to be what we call vertically integrated and that just means getting the market on board at the very early stages of the project
The customer gets access to a consistent and economical supply of potash and of course that helps us in terms of developing the mine and financing that development effort. We are out to serve a niche market which we have found is just not being served under the existing structure of the potash industry

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